Asia Fresh News

Asia Fresh Stories

Archive for the ‘Fashion’ Category

EBEL Wave Steel and Gold Lady & Gent

leave a comment »

BIEL/BIENNE, Switzerland /PRNewswire/ —

The Evolution of an Icon

EBEL is proud to introduce the new Wave – a collection of modern timepieces that retain the legendary DNA of the iconic wave bracelet, while reenergizing its dynamic design elements to create a more contemporary look and feel. The new Wave is an evolutionary reinterpretation of EBEL’s Sport Classic watch collection which launched in 1977 and was one of the most widely recognized design statements throughout the watch industry. With its perfectly integrated case and bracelet and distinctive wave-shaped links, the iconic EBEL Sport Classic radiated a sense of movement and incredibly supple feel – these design elements immediately became an EBEL brand signature.

To view the Multimedia News Release click here:

“When EBEL first launched the Sport Classic in the 70’s, it took the daring step of introducing a design unlike any other on the market,” said Mary Leach, Chief Marketing Officer, Movado Group, Inc. “While several of its innovative features seemed too avant-garde, this collection had a revolutionary effect on the watchmaking world and is still a brand icon today. We are so excited to present the new Wave, a modern interpretation that continues to embody EBEL’s luxury and contemporary elegance.”


EBEL – MGI Luxury Group S.A.
Silver Tower
Place de la Gare 2B
2501 Bienne
Phone: 0041(0)32-329-36-92

About EBEL

A passion for innovation and excellence in watch design has always been at the heart of the EBEL brand.

EBEL was founded by Eugene Blum and Alice Levy, in La Chaux-de-Fonds, Switzerland in 1911. Since its inception, EBEL has remained true to their core values, manufacturing fine Swiss watches that marry technical expertise and distinctive style.

Renowned today for its iconic bracelet design with signature wave-shaped links, EBEL continues to create timepieces that embody luxury and contemporary elegance with subtle, yet exquisite detail.


Source: EBEL

Written by asiafreshnews

July 3, 2014 at 2:06 pm

Posted in Fashion

Marchesa’s Georgina Chapman Launches the Barcelona Designers’ Collective at La Roca Village, a Pop-up Boutique Showcasing Exciting New Talent

leave a comment »

LONDON /PRNewswire/ — On 30 June, La Roca Village – a hop, skip and a jump from the Gaudi-laden, gastronomic hot spot of Barcelona – will be rousing a Mediterranean storm around nine exciting up-and-coming Spanish designers, by playing host to the Barcelona Designers’ Collective pop-up boutique. Carefully selected by an expert jury, these new and exciting collections will be available to buy from July to October as part of the Barcelona Designers’ Collective, which this year is in collaboration with Consorci de Comerc, Artesania i Moda – Trades, Craft and Fashion Consortium of Catalonia and the Tourism Board (ACT).

To view the Multimedia News Release, please click:

La Roca Village is thrilled to announce that this year’s ambassador is Georgina Chapman, designer and co-founder of luxury fashion brand Marchesa – a red carpet favourite for the likes of Penelope Cruz, Rihanna,Jennifer Lopez and Blake LivelyMiss Chapman will attend the launch of the Barcelona Designers’ Collective boutique alongside the new designers and the judging panel. As part of the wider celebration, the Village will be hosting a Best of Europe brands heritage tour all summer – a chance to discover the area in the best way possible: by hopping on a classic, retro-style Martone Cycling Co. bicycle, sampling truly wonderful food and music for a fast-track taste of the Mediterranean.

La Roca Village recently celebrated the launch of its new 40-boutique extension, now home to leading Spanish and international brands including Missoni, Baldinini, Hour Passion, Oro Gold, Fossil, Becara, Aristocrazy, Wolford, Vilebrequin, Salomon and Liu-Jo. To coincide with the 080 Barcelona Fashion Week opening on 1 July, La Roca Village will offer guests a host of extraordinary experiences this summer.

About La Roca Village

La Roca Village, one of the Chic Outlet Shopping® Villages by Value Retail, is located around 40 minutes fromBarcelona and offers an exclusive luxury outlet shopping experience. With more than 140 outlet boutiques offering fashion and luxuries for the home, La Roca Village offers the previous seasons’ collections of a unique selection of Spanish and international brands with savings of up to 60% on the recommended retail price, six days a week and all year round. Diesel, Escada, Furla and Hugo Boss are just a few of the international brands present, alongside boutiques of Spanish designers that include Camper, Lupo and Pretty Ballerinas. A suite of services includes the Shopping Express® daily coach services from Barcelona and the Costa Brava, Tourist Information Centre and personal shopping. With a selection of restaurants and cafes, the Village has become a destination for visitors seeking a superior shopping experience and an enjoyable day out. To find out more, please visit

About Chic Outlet Shopping® 

Chic Outlet Shopping® is a unique concept in outlet shopping created by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping destinations, the Collection ofChic Outlet Shopping® Villages. The Villages offer the previous seasons’ collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe’s favourite gateway cities – LondonDublinParisMadridBarcelona,Milan, Bologna, BrusselsAntwerpCologneFrankfurtMunich, and Suzhou in China – the Villages are defined by high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail’s venture – Value Retail China – to bring its distinctive Chic Outlet Shopping® concept to China saw the first Village – Suzhou Village, located in historic Suzhou, 50 miles west of Shanghai – open inMay 2014. The second Village by Value Retail China, Shanghai Village, will be located in the Shanghai International Tourism and Resorts Zone (SITRZ), which includes the Shanghai Disney Resort, and will open in the autumn of 2015. As with other members of the Chic Outlet Shopping® Collection of Villages, Suzhou Village and Shanghai Village will be defined by their offer of international luxury fashion and lifestyle brands, together with an exceptional level of service, and will be the most important shopping tourism destinations in Asia.

La Roca Village
Value Retail Management La Roca, S.L. La Roca Village, Santa Agnes De Malanyanes 08430 La Roca Del Valles, Barcelona
Domicilio social: La Roca Village, 08430 La Roca Del Valles, Barcelona.
Registro Mercantil de Barcelona – Tomo 28182 – Folio 154 – Hoja B 133 012 – Inscripcion 1a – CIF B 608 55 012
TEL +34-93-842-39 00 – FAX +34-93-842-30-59 |

Sarah Bartlett
Tel: +44-1869-366-255



Source: Value Retail

Written by asiafreshnews

July 2, 2014 at 9:51 am

Posted in Fashion

THE OUTNET.COM Celebrates its 5th Birthday by Unveiling an Exclusive Limited-edition Collection of 17 Iconic Designer Items

leave a comment »

LONDON, NEW YORK and SHANGHAI, April 23, 2014 /PRNewswire/ —

On April 29th, 2014, THE OUTNET.COM will launch a limited-edition collection to mark its 5th birthday. The collection comprises re-issued, best-loved pieces from 17 of the most celebrated and iconic designer brands, including Alexander McQueen, Balmain, Chloe and J.W.Anderson.

(Logo: )
(Photo: )

“THE OUTNET.COM has changed the way the outlet model is perceived. Brands are keen to connect with our affluent audience, resulting in us becoming a valued marketing partner. THE OUTNET.COM’s 5th birthday exclusive collection is a testament to the strength of our on-going relationships with leading international designer brands.”

Stephanie Phair, President, THE OUTNET.COM

“We are delighted to celebrate this milestone by giving our customers the opportunity to invest in a re-issued signature piece from 17 world-class designers. It was an honor to look through each brand’s archive and curate a collection exclusively for THE OUTNET.COM customer.”

Shira Suveyke, Vice President of Global Buying, THE OUTNET.COM

THE OUTNET.COM has created a video starring seven influential fashion insiders who reflect on their memories and appreciation of the designers. The influencers include bloggers Garance Doré and Man Repeller Leandra Medine, rock ‘n’ roll royalty and DJ Alexandra Richards, Fashion Director of Tank Magazine and Because London Caroline Issa, Australian model Jessica Hart, The Misshapes’ Leigh Lezark and American model and DJ Harley Viera-Newton.

The collection includes the following designer styles:

Alexander McQueen iconic patent leather bow-tie shape clutch
Antonio Berardi signature figure-hugging knitted dress
Balmain signature biker style T-shirt
Chloé classic wedge sandal
Eddie Borgo silver diamanté cuff
Equipment black and white striped iconic button-up silk shirt
Haizhen Wang black leather jacket from the Fashion Fringe winning collection
Issa blue silk printed floor-length kaftan
Iris & Ink best-selling silk pussy-bow blouse
Jason Wu monochrome floral dress
Joseph best-selling Caban jacket
J.W.Anderson best-selling paisley print top
Nicholas Kirkwood black suede and leather cage sandal
Oscar de la Renta red rose acetate and metal necklace
Preen pencil skirt with iconic pastel square print
Roland Mouret signature wool crepe dress
Vionnet signature color block dress

The 5th birthday collection will be available exclusively at from April 29th, 2014.

THE OUTNET.COM is the most fashionable fashion outlet. Since its launch in April 2009 by the people behind NET-A-PORTER.COM, THE OUTNET.COM has quickly established itself as the chic, go-to destination for the global, style-conscious shopper looking for the best designer products at great prices. THE OUTNET.COM stocks an unparalleled selection of previous season designer fashion from over 250 brands as well as exclusive collaborations with high profile designer labels and its own in-house brand, Iris & Ink. With express worldwide shipping to 170 countries (including same-day delivery to London and Manhattan), THE OUTNET.COM is the definitive and exclusive designer outlet where everyone is invited.

Written by asiafreshnews

April 24, 2014 at 10:51 am

Posted in All releases, Fashion

A Joint Statement From Avon Products, Inc. and Coty Inc.

leave a comment »

NEW YORK, Feb. 20, 2014 /PRNewswire/ — Avon Products, Inc. and Coty Inc. have executed a letter of intent regarding a commercial arrangement where Avon Brazil would market and sell select Coty fragrances and its ancillaries through Avon’s 1.5 million independent Sales Representatives in Brazil.
Although the details are still being finalized, the intent is for Avon to carry a collection of Coty’s celebrity and lifestyle fragrances in the Avon Brochure in Brazil.
Avon’s strong direct sales footprint, broad geographic coverage and extensive service model in Brazil will give Brazilian consumers improved access to an expanded portfolio of fragrances. The broad portfolio of Coty’s celebrity and lifestyle brands has strong consumer appeal, allowing Avon Representatives to better serve their customers, grow their consumer base and increase their earnings.
The arrangement is subject to final documentation, which the companies plan to complete over the next few months.
Forward-Looking Statements:
Certain statements made in this joint statement, including the plan to complete final documentation, may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Risks, uncertainties and other factors exist that may cause results to differ materially from those set forth in these forward-looking statements. Any forward-looking statements speak only as of the date they are made. Avon Products, Inc. and Coty Inc. do not undertake to update any such forward-looking statements.
Source: Coty Inc.

Written by asiafreshnews

February 21, 2014 at 2:07 pm

Renowned Celebrity Makeup & Hair Stylists Klaus Peter Ochs of Intercoiffure and Tadashi Harada of SHEISEDO PROFESSIONAL Headlines Hairs Shows at Cosmoprof Asia 2013

leave a comment »


HONG KONG, Sept. 25, 2013 /PRNewswire/ — Cosmoprof Asia, Asia’s leading professional beauty exhibition, announces an industry star gathering within the hair sector of the event’s 18th edition. Organised by Cosmoprof Asia Ltd, a joint venture company between UBM Asia Ltd and BolognaFiere Group, Cosmoprof Asia 2013 will host a performance by Intercoiffure China (ICD) president and hairstyling superstar Klaus Peter Ochs at the Intercoiffure, Vision of the Elite show as well as famed celebrity stylist and SHISEDO Beauty Top Specialist Tadashi Harada at an onstage hair show titled SHISEIDO PROFESSIONAL’s Beauty Odyssey.  Both events take place during Cosmoprof Asia 2013 held 13 -15 November at the Hong Kong Convention & Exhibition Centre (HKCEC).


Intercoiffure, Vision of the Elite
Intercoiffure, Vision of the Elite


Intercoiffure (ICD) is the world’s top hair designers association with branches in more than 60 countries. The group will organise the Intercoiffure, Vision of the Elite styling and creativity hair show to deliver over 1,000 hairstyles in a nearly 3-hour non-stop performance. Klaus Peter Ochs, President of Intercoiffure Mondial, Joakim Ross, Art Director of ICD, Yasunori Shichijoh from Japan and the best artists from Hong Kong and mainland China will give a special performance at the event. Taking place 13 November at the HKCEC Convention Hall, the Intercoiffure, Vision of the Elite will share with audience the best of hair art, design and vogue.

Led by Tadashi Harada, the SHISEIDO PROFESSIONAL Creative Team is responsible for hairstyling and makeup services for product launches of global fashion brands across print, television commercials, and live fashion shows.  Harada, a consecutive two time Hairdresser of the Year winner of the Japan Hairdressing Awards, has styled celebrities such as Orlando Bloom, Miki Imai, Kenichi Matsuyama, Naoto Kazuyoshi Miura and Sakurai Sho (Arashi)as well as fashion projects for the likes of Thom Brown, Yohji Yamamoto, Mugler, Paul Smith, Neil Barrett, Ann Demeulemeester and Issey Miyake Men. Alongside the creative teams from Beijing Hair Culture and Hair Corner of Hong Kong, the Beauty Odyssey Hair Show sets to reveal the next trends in creative hairstyling and expects to attract over 1,000 hairstylists and salon owners worldwide. This event takes place 14 November in the HKCEC Convention Hall.

These two events are just a few examples of the professional and exciting activities to take place at Cosmoprof Asia 2013. In addition to the Hair Salon and Beauty Salon sectors, the exhibition will also host several seminars, demonstrations, highly anticipated events and of course a range of products across Cosmetics & Toiletries,Natural HealthPackaging & OEM, and the newly added Nail and Accessories sector. With an exposition floor of 76,200 sqm hosting 2,000+ exhibitors and brands, Cosmoprof Asia 2013 expects to again demonstrate its reputation and exceed expectations as Asia’s premiere beauty exhibition.

Online pre-registration is open from now until 18 October 2013 for qualified professionals.  For more information visit:

About BolognaFiere Group

BolognaFiere Group, the world’s leading trade show organizer in the cosmetics, fashion, architecture and building, art and culture sectors, features in its portoflio more than 80 exhibitions, both domestic and international events. SoGeCos S.p.A., as organizer of Cosmoprof Worldwide Bologna (established 1967), the most important beauty meeting point in the world that will take place in Bologna next April 4 – 7, 2014 (Cosmopack: April 2 – 5, 2014), has the privilege to work with the beauty industry in the five continents and to monitor new emerging markets where there is a demand for cosmetics products. The international platform offered by Cosmoprof, with its events in Hong Kong (established 1996) and Las Vegas (established 2002), provides a truly global marketplace for the beauty industry where brands can find success.

About UBM Asia Ltd

Owned by UBM plc listed on the London Stock Exchange, UBM Asia is Asia’s leading exhibition organiser and the biggest commercial organiser in mainland China, India and Malaysia. Established with its headquarters in Hong Kong and subsidiary companies across Asia and in the US, UBM Asia has a strong global network of 30 offices and over 1,400 staff in 25 major cities. We operate in 21 market sectors with 160 exhibitions, 75 conferences, 28 trade publications, 18 vertical portals and virtual event services for over 1,000,000 quality exhibitors, visitors, conference delegates, advertisers and subscribers from all over the world.

Amy Ng

Janice Poon

SoGeCos s.p.a — BolognaFiere Group
Mr Paolo Landi

Source: Cosmoprof Asia

Written by asiafreshnews

September 26, 2013 at 12:21 pm

J. Mendel Announces Appointment of Marc Durie as President & CEO

leave a comment »

NEW YORK, Aug. 21, 2013 /PRNewswire/ — Luxury fashion house J. Mendel today announced the appointment of Marc Durie in the new and expanded role of President and Chief Executive Officer.

“I am delighted that Marc Durie is joining the J. Mendel team in this pivotal role,” said Gilles Mendel, Chief Creative Officer and fifth-generation family member of J. Mendel. “After conducting a thorough search with our partners, The Gores Group, we are convinced that Marc is the right leader for J. Mendel’s future. His intimate knowledge of the luxury universe, along with his considerable experience in key international markets, makes him well-poised to achieve successful growth of the J. Mendel brand around the world. I very much look forward to partnering with him.”

A graduate of Ecole de Management de Lyon, Marc Durie began his career in product management at Louis Vuitton, before moving to Yves Saint Laurent in 2003. With an extensive background in merchandising and strategic marketing, Durie was part of the leadership team that engineered the successful turnaround of the house of Yves Saint Laurent. Between 2008 and 2011, he served as president of Yves Saint Laurent Asia Pacific, doubling the regional footprint and spearheading successful expansion into China. He returned to Louis Vuitton in 2011 as Vice President, Merchandising, Asia Pacific, where he was responsible for product and visual merchandising in 13 countries.

“The possibility to develop the global potential of an ultra luxury brand synonymous with exclusivity, femininity and craftsmanship, with its two ateliers in the very heart of Manhattan, comes rarely. I am truly excited about this opportunity,” Durie said.

Durie will relocate to New York from Hong Kong to assume his role at J. Mendel.

* * * * * * * * * * * *

J. Mendel, a five-generation French atelier, has evolved into a global luxury fashion house. Continuing in the couture tradition and fur savoir-faire of his ancestors, designer Gilles Mendel is known for combining the highest quality materials and impeccable craftsmanship with a modern, award-winning design sensibility. Based in New York since the 1980s, J. Mendel’s signature luxe-femininity and effortless elegance has become a red-carpet favorite among international royalty and Hollywood stars alike.

The Gores Group, LLC is a global investment firm focused on acquiring controlling interests in mature and growing businesses that can benefit from the firm’s operating experience and flexible capital base. The firm combines the operational expertise and detailed due diligence capabilities of a strategic buyer with the seasoned M&A team of a traditional financial buyer. The Gores Group, which was founded in 1987 by Alec E. Gores, has become a leading investor having demonstrated over time a reliable track record of creating value in its portfolio companies alongside management. Headquartered in Los Angeles, The Gores Group maintains offices in Boulder, CO, and London. For more information, please visit

Source: J. Mendel

Written by asiafreshnews

August 22, 2013 at 2:19 pm

Posted in All releases, Fashion

JNA Awards 2013 Honourees Announced

leave a comment »

HONG KONG, Aug. 13, 2013 /PRNewswire/ — 39 Honourees representing 24 companies have been shortlisted across 14 categories in the second edition of JNA Awards, the most prestigious awards programme in the jewellery and gemstone industry, JNA (Jewellery News Asia)main organiser of the JNA Awards, announced today.

To view the multimedia assets associated with this release, please click:

This year the JNA Awards is also honouring two industry pillars – Leung Sik Wah, the Recipient of “Lifetime Achievement Award”; and Wallace Chan, the Recipient of “Outstanding Contribution Award.”

The Honourees include industry leaders Chow Tai Fook Jewellery Co Ltd of Hong Kong (Employer of the Year, E-Tailer of the Year and Retailer of the Year), Jewelmer International Corporation of the Philippines (Brand of the Year – Retail and Employer of the Year), Shree Ramkrishna Exports Pvt Ltd of India (Employer of the Year, Manufacturer of the Year – Diamond Cutting & Polishing, and Sustainability Initiative of the Year), and Pranda Group of Thailand (Sustainability Initiative of the Year).

This year, close to 90 highly qualified entries were received from 13 countries and regions, namely mainland China, Hong Kong, India, Israel, Japan, the Philippines, Russia, Sri Lanka, Switzerland, Tahiti, Taiwan, Thailand and the United Arab Emirates.

The JNA Awards 2013 is led by Rio Tinto Diamonds and Chow Tai Fook as Headline Partners, with Gubelin, Israel Diamond Institute, KARP Group, Robert Wan Tahiti and the Shanghai Diamond Exchange as Honoured Partners.

The judging panel consists of five industry experts namely Albert Cheng, Managing Director of the World Gold Council – Far East (WGC); James Courage, Chief Executive of Platinum Guild International (PGI); Lin Qiang, President and Managing Director of the Shanghai Diamond Exchange (SDE); Nirupa Bhatt, Managing Director of GIA in India and the Middle East; and Vichian Veerasaksri, Director of the World Jewellery Confederation (CIBJO) and Advisor to the Thai Gem and Jewelry Traders Association (TGJTA).

For details on the Honourees list and ticket information, please visit

The JNA Awards is an industry-wide event that honours and recognises excellence and achievements in the global jewellery trade with an Asian focus. The Awards ceremony and gala dinner is scheduled for 12 September 2013 at The Grand Hyatt, Hong Kong.

Media contact:

Source: UBM Asia

Written by asiafreshnews

August 15, 2013 at 4:02 pm

Posted in All releases, Fashion

Are You Ready to Unleash Your Powers of Seduction?

leave a comment »

PARIS, Aug. 12, 2013 /PRNewswire/ —

Playboy reveals a Super-Seductive Advertising Campaign For New Super Playboy Collection For Him & For Her

Playboy launches a super-sexy, super-charged advertising campaign for Super Playboy, its new blockbuster fragrance and body care collection. The tongue-in-cheek television, print and digital campaign plays out the epic exploits of super seducers as they take control of the night. Forget saving the world – they’re too busy seducing and having fun! Are you ready to play? PRESS TO PLAY!

To view the Multimedia News Release, please click:

Set in a world where ANYTHING can happen, Playboy’s playful new television advertising depicts the adventures of a Super Playboy hero and heroine at an uber-glam rooftop party. The TV film For Him follows the suave Super Playboy through various party scenarios with amusing consequences – such as when his X-ray vision drifts from checking out gorgeous women onto a male party-goer – until he meets his match, the Super Playboy heroine. The television advertisement For Her centres on this same hot Super Playboy heroine. We follow her exploits as she uses her powers for heroic feats of seduction. We see her use her kinetic capabilities to play with cute guys and save the wild party from the police, before she catches sight of the sexy Playboy at the bar. Giving the sentence, “let’s go somewhere else” a whole new meaning, she speeds away with him to an island getaway! Imagine what else could happen… PRESS TO PLAY!

Encapsulating the sexy, seductive essence of the TV campaign, the print advertisement depicts the moment when the Super Playboy couple locks in a steamy embrace – mid-air! Photographed by Jean-Yves Lemoigne, who is renowned for his sleek and surreal images, the arresting visual cleverly captures the duo hovering over the rooftop pool – as only super seducers can.

Super Playboy Online

Want to be smack-bang in the middle of the action? Now you can! With Super Playboy’s exciting online experience, there is a new hero in town… YOU! Super Playboy invites you to create your own personalised website – just click to play. Here, you can become the seduction hero among your friends, complete with mock bios, zany magazine features and crazy-funny interviews. Connect to PLAYBOY FRAGRANCES Facebook page and get ready to super play! Coming in August.

Coty Beauty Press Contacts:
Charlotte Maherou

Source: Coty Prestige and Playboy

Written by asiafreshnews

August 13, 2013 at 12:01 pm

Posted in All releases, Fashion

Fast Retailing Establishes J Brand Japan Co., Ltd. to Create and Develop the J Brand Business in Japan

leave a comment »

TOKYO, Aug. 5, 2013 /PRNewswire/ — Fast Retailing Co., Ltd. today announces plans to establish J Brand Japan Co., Ltd., a new subsidiary company, to create and develop the J Brand business in Japan.

Details of the new subsidiary company are as follows:

1. Objective of the new subsidiary:

The new subsidiary company, J Brand Japan Co., Ltd, which is fully-owned by Fast Retailing Co., Ltd., will be tasked with creating the J Brand operations in Japan. In December 2012 Fast Retailing Co., Ltd. acquired majority control of J Brand Holdings, LLC (hereinafter “J Brand”). With its global headquarters in Los Angeles, California, J Brand is a leading contemporary fashion company with significant experience in women’s and men’s apparel, particularly in the premium denim category.

2. Outline for the subsidiary:

Company name: J Brand Japan Co., Ltd.
Representative: Makoto Hata, Fast Retailing Group Senior Vice President
Paid-in capital: 10 million yen
Shareholder composition: Fast Retailing Co. Ltd. 100%
Operations: Direct sales, through the opening and managing of J Brand stores, as well as sales and distribution of products through select retailers
Establishment date: September, 2013 (Planned)
Initial timeframe for commencing J Brand operations in Japan: Fall, 2013 (Planned)

3.  Forecast:

The establishment of J Brand Japan Co., Ltd. will not have any impact on the quarterly or full year financial results for the fiscal year ending August 2013. The establishment of J Brand Japan Co., Ltd. is expected to have minimal impact on the quarterly and full year financial results for the fiscal year ending August 2014.

About J Brand and Fast Retailing

J Brand is part of the Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. Founded in 2004 by Mr. Jeff Rudes, J Brand set out to create timeless, classic and sophisticated jeans with an emphasis on fit and the inspiration to make a woman look and feel beautiful in her jeans. In fall 2008, J Brand introduced a men’s line, and in spring 2012, J Brand introduced a women’s Ready-to-Wear collection. Its products are sold in over 2,000 specialty boutiques and luxury retailers in more than 20 countries worldwide.

With global sales of approximately 928 billion yen for the 2012 fiscal year ending August 31, 2012, Fast Retailing is currently the world’s fourth largest apparel retail company. With a corporate statement committed to changing clothes, changing, conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about Fast Retailing, please visit For more information about J Brand, please visit

For media queries, please contact: Fast Retailing, Corporate PR Department Aldo Liguori/Satsuki Shinnaka, Tokyo, Japan, Tel. +81 (0)3 6865 0960

Source: Fast Retailing Co., Ltd.

Written by asiafreshnews

August 6, 2013 at 9:38 am

Silk and Cashmere Collections to Grace UNIQLO Stores Worldwide

leave a comment »

Bringing Affordability and Quality for Everyday Life

TOKYO, July 30, 2013 /PRNewswire/ — UNIQLO today announces that it will launch quality silk and cashmere items through retail and online stores in 14 markets around the world including Japan. UNIQLO’s new lineup will make silk and cashmere apparel affordable and wearable every day,, with a touch of class. Women’s silk items will be available in 18 styles and approximately 90 colors and patterns, with core items priced at 3,990 yen in Japan (the price range is from 1,990 to 5,900 yen). UNIQLO is also offering cashmere items for men and women in 42 styles and approximately 330 colors and patterns. Core men’s cashmere items are priced at 7,990 yen in Japan, and core women’s items are priced at 5,990 yen. The price range for the entire cashmere line, including men’s items, is from 1,500 to 9,990 yen.

Securing Global Supplies of Raw Silk for the First Time, Expanding Cashmere Availability

Until now UNIQLO’s silk apparel has been available only from its global flagship stores and large retail locations because top grades of the material are so scarce. In Japan, the company had to limit sales of its 100% cashmere items in 2010 to select stores because of supply issues. Today UNIQLO has new partnerships with world-class silk and cashmere producers to maintain steady supplies.

Purple Fashion Magazine Editor-in-Chief Olivier Zahm Showcases LifeWear Lifestyles as Visual Director

The visual director for the silk and cashmere marketing campaign is Olivier Zahm, editor-in-chief of France’sPurple Fashion magazine. He is presenting new UNIQLO perspectives by capturing the elegance that silk and cashmere can add to daily life. He selected flowers as the main aesthetic motif for the silk line to symbolize feminine beauty. For the cashmere line, chairs serve as the core visual element to convey the sensual feeling of the material. The chairs are a symbol of the comfort and intimacy of home, which is a reflection of the pleasure of wearing UNIQLO cashmere directly against the skin.

British fashion model Lily Donaldson is promoting the silk collection, while American actress Chloe Sevigny is modeling the women’s cashmere range. World-renowned photographer Ryan McGinley is the photographer of the campaigns, as well as the model for the men’s cashmere collection.


UNIQLO seeks to popularize its LifeWear concept by offering world-class silk and cashmere garments at affordable prices. LifeWear is about wearers adapting clothing to their lives rather than the reverse. LifeWear fulfills all of the rigorous, practical demands of the UNIQLO customer of today. But LifeWear leaves nothing to chance, and none of its garments are disposable ‘fast fashion.’ UNIQLO’s clothing is made for life, in both senses of the term. Based on this concept, UNIQLO launched distinct design projects for all 12 core categories of its 2013 fall winter collection to blend their apparel perfectly when worn together and cater to constantly evolving lifestyles and tastes.

UNIQLO’s Silk Collection

Raw materials: UNIQLO is using high-quality 6A and 5A grade silk from China* for its main shirts and dresses. It is estimated that in 2012 these two grades represented just 10%** of all the silk made in China, the world’s top producer of this material.

Design: UNIQLO went to great lengths to maintain the luxurious appearance of its silk. Every detail, from the colors and patterns to the width of the stitching, was carefully designed to ensure a clean, modern silhouette.

Processing: UNIQLO has processed the surface of these materials with a sand wash, to ensure that they are suitable for both casual and cleaner looks. It also employed a shrink-resistant processing technique to reduce shrinkage and produce items that can be easily washed by hand.

*China ranks the quality of its silk on a scale ranging from 3A to 6A.

**Based on estimates provided to UNIQLO by its business partner.

UNIQLO launches silk to women all around the world.
UNIQLO launches silk to women all around the world.

UNIQLO’s Cashmere Collection

Raw materials: UNIQLO’s team of fabric experts ventured into Mongolia, one of the world’s leading producers of high-quality cashmere, to personally select high-quality materials.

Materials: At 15.5 to 16.5 microns, the raw cashmere hairs are one-fifth the diameter of human hair. It is this fineness that contributes to the signature softness of UNIQLO’s cashmere. The company also uses relatively long fibers, measuring from 32 to 34 millimeters, to provide brighter colors and a softer texture.

Design: The updated design features a wider V-neckline to more effectively highlight the décolletage. Bolder color-block designs and new features such as horizontal stitching, in place of traditional vertical stitching, also ensure greater variety.

Processing: UNIQLO used smaller stitches to minimize pilling.

UNIQLO launches cashmere for women, bringing affordability and quality for everyday life.
UNIQLO launches cashmere for women, bringing affordability and quality for everyday life.
UNIQLO launches cashmere for men, bringing affordability and quality for everyone life.
UNIQLO launches cashmere for men, bringing affordability and quality for everyone life.

For media queries, please contact:
Fast Retailing
Corporate PR Department
Aldo Liguori/Oliver Ormrod
Tokyo, Japan
Tel. +81-(0)3-6885-0960

Source: UNIQLO

Written by asiafreshnews

July 31, 2013 at 11:59 am

Posted in All releases, Fashion