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Alibaba and UTCC Join Forces to Create an International E-commerce Program For the First Time in Thailand

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BANGKOK /PRNewswire/ — University of the Thai Chamber of Commerce (UTCC), Asia’s leading business university with a commitment to creating innovation driven entrepreneurship, offers innovative entrepreneurship courses to students in every faculty via the digital hybrid learning system. While its EGG Project, aimed at training students to start startups, provides an opportunity for student to run a real business and prepare them to enter the era of digital economy and Thailand 4.0.

University of the Thai Chamber of Commerce (UTCC), Asia’s leading business university based in Bangkok, Thailand partners with Alibaba.com, China’s largest online shopping platform, to offer a certificate program in e-commerce for Thai entrepreneurs and UTCC students to create online business-minded entrepreneurs and help them expand businesses globally.
University of the Thai Chamber of Commerce (UTCC), Asia’s leading business university based in Bangkok, Thailand partners with Alibaba.com, China’s largest online shopping platform, to offer a certificate program in e-commerce for Thai entrepreneurs and UTCC students to create online business-minded entrepreneurs and help them expand businesses globally.
Alibaba.com, China’s largest online shopping platform under the leadership of tycoon Jack Ma, earlier this year announced its move to acquire Lazada from the Germany-based Rocket Internet, which will help it tap into the ASEAN market. Alibaba and UTCC, represented by UTCC president Associate Professor Dr. Sauwanee Thairungroj, UTCC senior vice-president for academic affairs and research Assistant Professor Dr. Thanawat Polvichai, and Alibaba.com Thailand country manager Jerry Wu, have joined hands to offer a certificate program in e-commerce for Thai entrepreneurs and UTCC students in order to create 4.0 business-minded entrepreneurs. For the first time, there will be an “exclusive dream trip” to Alibaba.com headquarters in Hangzhou, China for full e-commerce training.

Associate Professor Sauwanee said under the cooperation of UTCC and Alibaba.com, the university prepares to provide short-term training for SME entrepreneurs who will receive a certificate from Alibaba. All UTCC students, currently numbering over 20,000, will also receive the training as part of their exit exam, which will ensure that all UTCC graduates are equipped with e-commerce knowledge, especially on the Alibaba platform. In addition, there will be an exclusive dream trip to bring Thai SMEs to Alibaba headquarters in Hangzhou, China to learn about corporate culture, online trading, import and export, and Alibaba.com membership.

The UTCC president said Alibaba Thailand, UTCC and the Thai Chamber of Commerce share the intention to strengthen competitiveness of Thai SMEs and help them expand their businesses overseas. E-commerce will become necessary for all entrepreneurs and will provide them with a global platform for their products, while UTCC students will become the 4.0 business-minded entrepreneurs driven by innovation or “innovation driven entrepreneurs” under the university policy.

Mr. Wu said Alibaba.com looks to provide Thai SMEs with knowledge and capability in exporting. He said Thai people are familiar with e-commerce but lack confidence on the security of the system as well as the knowledge on how to export via Alibaba.com. Therefore, Alibaba has entered into a partnership with UTCC to provide training for Thai entrepreneurs on e-commerce, which will be the first time in Thailand. He expects to see 5,000 SME entrepreneurs become Alibaba.com members. Alibaba believes UTCC is a great partner as the university shares its goal to develop Thai entrepreneurs, the culture of innovative idea and way of doing business, creativity and quick action.

Mr. Surapon Vongvadhanaroj, Vice Chairman of Thai Chamber of Commerce, said the Thai SMEs lack understanding on e-commerce, which will become necessary in the future. The partnership of UTCC and Alibaba.com will play a role in developing over 80,000 chamber members all over the country and helping them expand their businesses globally.

The signing of the memorandum of understanding will create an e-commerce capability for UTCC students and faculty members as well as Thai entrepreneurs, allowing them to utilize online trading on Alibaba.com, learn techniques to generate millions from online shops, exchange experiences with Alibaba Chinese Gold Members and access one-on-one consultation on selling products on the Alibaba platform.

For more information, please contact:
Pitchpatu Waiyachote
University of the Thai Chamber of Commerce
Mobile: +66-92-262-2729
Email: pitchpatu_wai@utcc.ac.th

Photo – http://photos.prnasia.com/prnh/20160829/8521605420

Source: University of the Thai Chamber of Commerce (UTCC)

Written by asiafreshnews

August 30, 2016 at 2:56 pm

Posted in Uncategorized

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