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Heartwarming Film Triggers Dreams to Emerge as Top Social Trending Topic All over Asia

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-SK-II’s new film, Dream Again breaks the internet in Asia with over 20 million views in 7 days

SINGAPORE  /PRNewswire/ — Half the world’s women have given up on their dreams and are unsatisfied with their lives — this startling human insight inspired SK-II to create its powerful “Dream Again | SK-II #changedestiny” film ( which deeply resonated with women in Asia.

Image from the “Dream Again | SK-II #changedestiny” film
Image from the “Dream Again | SK-II #changedestiny” film

The four-and-a-half minute film features interviews with an “adult expert” and real women who confess they have given up their childhood dreams because of societal pressures and personal limitations. At the end of the experiment, the “adult expert” is revealed to be a cover for young girls hidden behind cameras. The women become emotional when these children, who are still full of dreams, encourage them to dare to dream again.

The “Dream Again | SK-II #changedestiny” film ( was based on findings from the Global Dreams Index Survey[1] which shed light on the alarming fact that half of the world’s women have given up on their dreams and are unsatisfied with their lives. This is more pronounced among women in Asia with Japan(81%) followed by Korea (67%) having the highest number of women who revealed they had stopped pursuing their dreams. The key barriers to achieving one’s dreams include not fitting into the traditional definition of success, fear of going out of one’s comfort zone and limited financial support.


To debut the film, in a series of larger-than-life events held simultaneously across ten cities[2] globally, children partnered with celebrities and personalities to encourage adults to dream again. Within hours, conversations around Dream Again and Change Destiny emerged as top trending topics on some of the biggest social media networks across Asia. In China, #dreamagainchangedestiny became one of the top trending topics of the day on Weibo on June 21st and in Indonesia, #dreamagain, #changedestiny were trending on Twitter for eight straight hours.

The film amassed more than 20 million views in a week with comments showing netizens tearing up because it made them rethink their forsaken childhood dreams, as well as positive comments encouraging one another to pursue what they love.

Comments on the film:


“I was really inspired that even small kids are braver than us. Chasing our dreams could be the ultimate way to take hold of our destinies.” — Xiao Mao, Makeup Artist

“Dream Again is a topic that encourages people to get their dreams back and strive for it steadfastly.” — Sun Ya, Blogger at OnlyLady


“As someone who’s nearing my 30s, I still have dreams and I want to let those in their 40s know that they should still have dreams too. Follow your heart and live without regrets!” — Netizen

“It’s just an advert but I’m crying” — Netizen


“I can’t help but feel sentimental after watching this film” — Netizen

“Crying… What a touching film” — Netizen


“If you are feeling lost and confused about your future, you can learn from these children, simple and pure dreams are what the world needs.”–  YouTuber Miss Sue Chang

“I never thought this would come from SK-II, such a fresh campaign!” — Netizen


 “A lil girl dreamed to be radio announcer, it reminds me of my childhood dream!” — Dewi Lestari, Writer and Singer

“What I just saw was heartwarming and it reminds me to never back down on my dreams, chase it, feed your soul…” —  Taro Basro, Actress

Following the success of “Marriage Market Takeover”, “Dream Again | SK-II #changedestiny” film ( is the latest installment in the brand’s #changedestiny campaign, empowering women to take control of their future and achieve their aspirations.

About the Global Dreams Index Survey

The Global Dreams Index Survey is aimed at understanding a woman’s willingness to pursue her dreams and how it can have influence on her quality of life. The purpose of the Global Dreams Index Survey is to create positive change among women by encouraging them to dream again and empower them ultimately to change their destinies. This survey was conducted online by Procter & Gamble in May 2016 among 5,484 women ages 18 years of age or older in 14 countries spanning six continents.

About SK-II

For more than 35 years, SK-II has touched the lives of millions of women around the world by helping them to “Change Destiny” through the miracle of crystal clear skin and life. The fascinating story behind SK-II began at a sake brewery in Japan, where scientists noticed the elderly workers had wrinkled faces, but extraordinarily soft and youthful-looking hands. These hands were in constant contact with the sake fermentation process. It took years of research for scientists to isolate the miracle ingredient PiteraTM, a naturally-derived liquid from the yeast fermentation process. Since then, SK-II with PiteraTM has become a special secret shared by celebrities around the world such as Cate Blanchett, transforming skin along the five dimensions of texture, radiance, firmness, spot control and wrinkle resilience critical to crystal clarity. A leading skincare brand in 13 markets, SK-II continues to deliver the transformative power of crystal clear skin and life through well-loved products including the Facial Treatment Essence, R.N.A. Power, and GenOptics Aura Essence. For the latest news and in-depth information about SK-II, please visit


Brand: SK-II
Product: skincare
Title: Dream again | SK-II #changedestiny
Description: simultaneous ‘Dream again’ campaign activation in 10 cities across the world on June to premier the ‘Dream again’ film

SK-II Global: Kylene Campos, Brand Director; Alexandra Vogler, Digital Communications Senior Manager; ShuQi Fu, Communications Manager

Global creative agency (film): Karen Ellis, Leo Burnett Singapore
Global creative agency (out-of-home): Jun Ogasawara, Grey Worldwide Japan
Global PR agency:  Samantha Shuttleworth & Yoonah Kim, DeVries Global Singapore
Global Media agency: Thor Otar Nielsen, AOL / BeOn

SK-II local teams:
Tokyo: Kaori Tsuchiya, Nicklaus Sy, Naohiro Koroki, Tasuku Cho, Mariko Horii
Great Wall of China: Weiyan Liu, HeaJeong Noh, EchoLin Lin, Iris Xuan
Seoul:  Sunmyung Kang, JaeYeon Lim, YoeGin Chang
Hong Kong / Taipei: Flora Chan, Tinna Nien, Claire Kao, Christopher Lui, Fumihiko Nishida
Singapore / Kuala Lumpur / Jakarta  / Bangkok: ShuQi Fu, Vorasit Turongsomboon,  Aditya  Bansal
New York: Buffy Hersly, Gheisa Cruz, Alvaro AndresHeredia

Local PR agencies:
Tokyo: Yukari Nomura, PRAP Japan
Great Wall: Irene Li, DeVries Global Beijing
Seoul: YeonHwa Hong, True PR
Taipei: Jeannie Lin, Strong Public Relations
Hong Kong: Sherraine Chan, Flare Communications
Singapore: Rafidah Rashid, DeVries Global Singapore
Kuala Lumpur: Foo Mei Ling, Priority Communications Malaysia
Jakarta: Choky Halomoan, Proximity Indonesia
Bangkok: Ong-on Sahachairungrueng, ARC Worldwide Thailand
New York: Courtney Pereira, PR Consulting

Contact Information

Alexandra Vogler
SK-II Digital Communications Manager, P&G
+65 8318 0329

Fu ShuQi
SK-II ASEAN Communications Manager, P&G
+65 8128 6610

Yoonah Kim
Account Supervisor, DeVries Global
+ 65 6825 8252

[1] Data on file. Proctor & Gamble Co, [Global Dream Index. 2016]

[2] Singapore, Thailand, South Korea, Malaysia, Indonesia, Mainland China, Taiwan, Hong Kong, Japan andU.S.A

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Source: SK-II

Written by asiafreshnews

July 4, 2016 at 3:47 pm

Posted in Uncategorized

NUS Engineering Team Designs Novel Multi-field Invisible Sensor

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SINGAPORE  /PRNewswire/ —  A team of researchers from theNational University of Singapore (NUS) has invented a novel camouflage technique that effectively hides thermal and electronic sensors without compromising performance. Led by Assistant Professor Qiu Cheng-Wei from the Department of Electrical & Computer Engineering at NUS Faculty of Engineering, the team created the world’s first multifunctional camouflage shell that renders sensors invisible in both thermal and electric environments.

Current technologies which make sensors ‘invisible’ usually also make them ineffective, while others only work in specific physical fields (i.e. either thermal or electrical). The NUS team has experimentally demonstrated that they could hide sensors in both thermal and electric fields without them being detected. The invisible sensors are also able to continue to probe on the environment while ‘under cover’.

Asst Prof Qiu explained, “We have designed a camouflage ‘shell’ that not only mimics surrounding thermal fields but also electric fields, both at the same time. The object under camouflage becomes truly invisible as its shape and position cannot be detected in terms of both thermal and electric images.”

In their experiment, they created an ideal invisible sensor by covering it with a thin shell which is made of pure copper. The shell is designed to drastically reduce the perturbation of heat flux and electric current simultaneously. The thickness of the shell is fabricated based on detailed calculations to allow precise manipulation of external multi-physical fields to insulate the sensor and hence render it invisible and yet allows it to receive incoming signals from outside.

“Our camouflaging shell will open up a new avenue for advanced sensing and security systems. Sensors which are used to monitor current and heat flow in strong voltage or high temperature environments are easily damaged. Our camouflaging shell hence protect such sensors from the harsh environment and at the same time enhance the accuracy of the hidden sensor, as the shell will eliminate any distortion around the sensor. This attribute is significant in our study of other applications such as using the camouflaging shell on special mission fieldtrips. The team is also working on developing multifunctional invisible sensors that have instantaneous stealth ability,” added Dr Qiu.

Drawing a comparison with the chameleon, from which the team had drawn inspiration to develop the novel camouflaging shell, Dr Qiu said, “The skin of a chameleon is made up of several layers of specialised cells containing various pigment while the outermost layer is transparent. The cells beneath the skin change colour based on light intensity and temperature as well as the chameleon’s mood. Our team’s invention can be seen as an improved “skin” for the chameleon such that it will become invisible when it appears in front of thermal and electric signal detectors!”

Karen LOH
National University of Singapore
DID: +65 6601-1485

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Source: National University of Singapore

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July 4, 2016 at 3:20 pm

Posted in Uncategorized

10 Hottest Asian Destinations for Australian Travelers

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-With Japan the undisputed favorite, Aussies are getting more adventurous when it comes to Asia travel.

SINGAPORE  /PRNewswire/ — Over the past 12 months various Asian destinations have seen significant increases in visitors from Down Under. Australian travelers are moving deeper into well-trodden countries like Indonesia and Japan, too. Japan is home to four of Asia’s 10 fastest-growing Aussie tourist destinations, according to a recent study conducted by Agoda, one of the world’s leading accommodation sites and part of Nasdaq-listed Priceline Group (Nasdaq:PCLN).

Kathmandu tops Fastest Growing Asian Destination for Australian Travelers
Kathmandu tops Fastest Growing Asian Destination for Australian Travelers

“It is really interesting to see the types of places that Australian travelers are starting to discover in greater numbers,” says Andy Edwards, Global Director for Brand and Communications at Agoda. “Beach, ski and cultural destinations—this is a list that reflects the diverse range of travelers that turn to Agoda every day for a wide range of accommodations and deals.”

From Kyoto to Krabi, here are the 10 destinations across Asia that have received the largest year-over-year jumps in bookings from Australian travelers.

Kathmandu, Nepal: Eager to put the destruction of its 2015 earthquake behind, Nepal’s captivating capital is certainly open for business again. The 144% YoY uptick in Agoda bookings by Australians, the largest increase of any destination on this list, is a testament to Kathmandu’s ongoing resurgence.

Sapporo, Japan: There may be no better place to feast on Hokkaido’s culinary riches than in its underrated capital city. Sapporo is also the gateway to Hokkaido’s world-class ski resorts. Whatever the reason, Australians have taken notice: on Agoda, Sapporo bookings grew YoY by 119%.

Padang, Indonesia: When Australians want to catch a few off-continent waves or take a tropical hike they’re increasingly heading for Padang, which saw a major 116% YoY bookings leap.

Hakone, Japan: An easy day trip from Tokyo, mountainous Hakone is an ideal place to escape the capital’s urban jungle for a few nights and to soak up Japan’s famous onsen (hot springs) culture. Hakone received a 66% YoY increase in bookings.

Surabaya, Indonesia: Surabaya benefits from a close proximity to Bali and Mount Bromo. Whether staying to explore or moving on after a stopover, Australians YoY booked 53% more accommodations.

Nagoya, Japan: Famed as the automotive capital of Japan, Nagoya is one of Japan’s emerging arts hubs and home to several standout museums. Australians booked 50% more Nagoya accommodations.

Kyoto, Japan: Though offering plenty in the way of food and shopping, Kyoto lures most travelers with its temples tucked away within the pretty rolling hills surrounding its central areas. Kyoto experienced a 37% YoY gain on Agoda bookings.

Palawan, Philippines: Visitors could easily spend weeks exploring this stunning island province and still not see it all. Palawan is a nature lover’s paradise, from diving in Coron to island hopping in El Nido. The word is clearly getting out, Palawan bookings by Australian travelers rose 33% YoY.

Krabi, Thailand: Krabi is one of the most popular picks for a Thai island getaway. Agoda saw a 32% YoY boost for the beachy province.

Bagan, Myanmar: A notable 31% YoY surge on Agoda bookings, but this is in all likelihood just the beginning. Home to an incomparable skyline speckled with soaring spires, Bagan, indeed, has more Buddhist structures than anywhere in the world. Get there before even more crowds do.

PR Contact:

Nico Marco
Public Relations Leader

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Source: Agoda Company Pte Ltd.
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Written by asiafreshnews

July 4, 2016 at 3:11 pm

Posted in Uncategorized

Indonesian Cosmetics Industry: Ministry of Industry Deputy Director on the vast market opportunity

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JAKARTA, Indonesia /PRNewswire/ — “Indonesia offers a huge opportunity in the cosmetics industry given its vast domestic market, the availability of qualified human resources as well as the immense potential of local raw herbal ingredients. Indonesia is undeniably unique.” These were the opening remarks of the Deputy Director of the Pharmaceutical and Cosmetics Ministry of Industry of the Republic of Indonesia, Mrs. Afrida Suston Niar, who intervened at the press launch of Beauty Indonesia, a new international trade exhibition focusing on the cosmetics industry set to open during April 19-21, 2017 in Jakarta.

Press Conference – Beauty Indonesia
Press Conference – Beauty Indonesia


Indonesia is an enchanting country characterized by different ethnic groups, features and skin tones, which makes it very unique,” she added.

Halal certification was another key topic addressed by Mrs. Dewi Rijah Sari, L’Oreal Scientific & Regulatory Affairs Director, as well as Vice President of Technical and Scientific Affairs of the Indonesia Cosmetics Association (Perkosmi): “It is difficult to conduct Halal cosmetic certifications because 90 percent of cosmetic raw materials are imported, for a total of more than 76.000 items. The number of products registered until June 2016 is 109.000, five times larger than drugs.

“Cosmetic formulas are also more complex than pharma’s: one type may require 15 to 30 raw materials.”

Mr. Lukmanul Hakim, Director of Research, Institute for Food, Drugs and Cosmetics – Indonesia Muslim Council (LPPOM MUI) added that gradually it will become compulsory for all cosmetic products to be Halal certified.

Also present was the Chairman of the Indonesia Import-Export Profession Association (Apreisindo), Mrs.Bintang Retna Herawati, who declared that the value of Indonesian cosmetic exports in 2015 reached US$ 818 million, or Rp11 trillion. Indeed, in the National Industrial Development Master Plan (RIPIN) 2015 – 2035, the cosmetics industry is indicated as one of the 10 which will play a major role in the development of economy.

Intervening on Beauty Indonesia, Mr. Ivan Ferrari, General Manager of UBM Indonesia, said that Indonesia is an incredibly broad and dynamic market, which creates strong competition and great opportunities.

Beauty Indonesia is a premier beauty trade show for industry professionals, part of UBM’s portfolio of 6 Beauty Events in South East Asia that includes Cosmoprof HK. The first trade-only show in the country with a clear focus on international participation and on representing all beauty sectors: ingredients, packaging & machinery, toll manufacturing, finished cosmetics, toiletries & personal care, wellness & spa, natural health, beauty salons, professional hair, nail and accessories. Additionally, Beauty Indonesia will implement a consolidated businessmatchmaking program to match the right people before, during and after the show.

Mrs. Afrida Suston Niar commented that Beauty Indonesia in 2017 is expected to be the platform for the promotion and the exchange of information on the national and international cosmetics industries, as well as a catalyst to encourage investments in the production of raw cosmetic ingredients in the country.

Media Contact:

Ivan Ferrari
Phone Number: +62-21-2930-5959 ext 138

Jessica Simon
Mobile Number: +62-819-3210-5117

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Source: Beauty Indonesia – UBM

Written by asiafreshnews

July 4, 2016 at 3:11 pm

Posted in Uncategorized

“State of the Hybrid Cloud” Research Suggests IT Pros Should Focus on Information Management — Not Infrastructure

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-Global Survey of 1,800 IT Leaders Reveals 74% Currently Use Multiple Cloud Infrastructures, Stressing the Need for Heterogeneous, Cloud-Ready HA/DR and Data Protection Strategies

SINGAPOR  /PRNewswire/ — Veritas Technologies, the leader in information management, today announced the results of a global survey indicating that nearly three-quarters of enterprises continue to adopt multiple private and public cloud strategies. The findings highlight the need for organizations to adopt solid information management and security strategies.

The study, commissioned by Veritas and conducted by Cicero Group, surveyed 1,800 global IT decision makers in organizations with at least 500+ employees and at least 75TB of data under management. Overall, the research revealed that business-critical workloads in the public cloud are set to double in the next 24 months – roughly the same rate as non-critical workloads – putting pressure on IT departments to ensure their entire business services, not just their infrastructure, are highly available and secure.

The study examined both the rate at which organizations are moving data to the cloud, utilizing both private and public cloud services, as well as the reasoning behind their decisions. The research also appears to disprove some common perceptions about cloud adoption. For example, one traditional view is that less important workloads will migrate to the public cloud first and at a faster rate. While this may have been the case early on, the study found that this is shifting: business-critical workloads including CRM and ERP are moving to the cloud at the same rates statistically — from 25-30% — as other, less critical workloads. While these findings indicate an increased trust in moving data of all types to the cloud, it also translates to added pressure for service providers to ensure high availability and avoid downtime, as well as challenges IT departments to have the right data protection strategies in place that can spand heterogeneous infrastructure — on and off premise.

Key findings of the study include the following:

  • 38% of workloads today exist in a private cloud, with 28% in a public cloud. However, these numbers are expected to grow at rates of 7% and 18%, respectively, over the next twelve months.
  • 74% of enterprises are currently leveraging two or more cloud infrastructure vendors to support their workload requirements and 23% are using four or more vendors. This means that the burden of protecting, managing and utilizing the data across these heterogeneous environments will fall largely on IT departments.
  • Geographically, Japan and Brazil lead the way in leveraging the public cloud with roughly 50% more workloads moving to the public cloud than the U.S., Canada, France and Germany.
  • When examined by industry, manufacturing led the way in migration to the public cloud with 30% of their workloads in the public cloud, as compared to 24% in telecommunications, 23% in both healthcare and financial and 16% in the public sector.
  • More than one-third of respondents reported that cost is the primary driver for moving to the public cloud, while the top inhibitor to public cloud use remains security, with 50% reporting that security/protection architectures is still the top reason for avoiding the public cloud. Interestingly, of those who have adopted public cloud, security was the top driver of satisfaction with their decision, highlighting, perhaps, that public cloud vendors need to better articulate and promote their security capabilities and successes.
  • A sizeable number of respondents noted that certain workloads would always remain on-premises rather than migrating to the cloud. For example, 28% state that backup and recovery will remain on-premises, 27% will keep disaster recovery out of the cloud and 26% will continue to house archive, data warehousing and relational or OLTP databases on-premises.
  • 81% of enterprises rely on service providers for help with cloud implementation, as well as ongoing operations, indicating that the heterogeneous and “messy” nature of cloud will continue to be a challenge for IT departments, and service providers with high levels of support and skills will be invaluable to organizations, particularly as they migrate workloads to the public cloud.

“This research underlines the current state of the hybrid cloud world,” said Simon Jelley, Veritas VP of Product Management, Veritas Technologies. “This world is more – not less – heterogeneous, which can mean increasing complexity from an information management perspective. Organizations must be more vigilant than ever in identifying IT blind spots and potential security risks to avoid unplanned downtime or an information crisis.”

The complete “State of the Hybrid Cloud” report can be downloaded here.

About Veritas Technologies

Veritas Technologies enables organizations to harness the power of their information, with information management solutions serving the world’s largest and most complex environments. Veritas works with organizations of all sizes, including 86 percent of global Fortune 500 companies, improving data availability and revealing insights to drive competitive advantage.

Veritas, the Veritas Logo, NetBackup, and Backup Exec are trademarks or registered trademarks of Veritas Technologies LLC or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners.

Belinda Lim

Corporate Communications
Veritas Technologies

Asuka Nagai
Corporate Communications
Veritas Technologies

Neo Ban Leng
Corporate Communications
Veritas Technologies
+65-6427- 5562

Victoria Lim/ Neritta Low
Text100 Singapore

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Source: Veritas
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July 4, 2016 at 3:06 pm

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ICONSIAM Spearheads Collaboration Between Government to Showcase the Artistic, Cultural and Historical Heritage of Thailand at ‘ICONSIAM Heritage Museum’

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-Invests more than Bht 500 million to create the ‘first-in-Thailand’ museum at ICONSIAM.
-Strengthens stature of Bangkok as a ‘world-best’ and ‘must-see’ cultural destination through the first world class museum.

BANGKOK /PRNewswire/ — Mrs. Chadatip Chutrakul, a director of ICONSIAM Co., Ltd., the owner of the Bht 54-billion city of the future and iconic landmark of Thailand’s prosperity by the Chao Phraya River, signed a MOU to mark the auspicious partnership with The Fine Arts Department – Ministry of Culture of Thailand to showcase the nation’s cultural heritage and historical treasures from different eras together with touring exhibitions of masterpieces from Thailand and around the world.

From left; Mr. Sahabhum Bhumtitterat; Deputy Director General of Fine Arts Department, Mr. Anan Shooshod; Director General of Fine Arts Department, Mr. Vira Rojpojchanarat; Minister of Culture Ministry, Mrs. Chadatip Chutrakul; Director of ICONSIAM Co., Ltd., and Mrs. Thippaporn Chearavanont Ahriyavraromp; Director of ICONSIAM Co., Ltd.
From left; Mr. Sahabhum Bhumtitterat; Deputy Director General of Fine Arts Department, Mr. Anan Shooshod; Director General of Fine Arts Department, Mr. Vira Rojpojchanarat; Minister of Culture Ministry, Mrs. Chadatip Chutrakul; Director of ICONSIAM Co., Ltd., and Mrs. Thippaporn Chearavanont Ahriyavraromp; Director of ICONSIAM Co., Ltd.

Set as a new symbol of national pride for Thailand and its people, ICONSIAM is confident to announce ICONSIAM Heritage Museum the first of Seven Wonders, with ‘first-in-world’ and ‘first-in-Thailand‘ features when completed in 2018.

ICONSIAM Heritage Museum, the country’s first world class museum will cover over 8,000 sq.m. of ICONSIAM. It will become the hub of Thailand’s prestigious historical and cultural heritage where art and culture will be in the spotlight. Local as well as foreign visitors will be able to witness the pride of Thailand and the elements that signify the national identity. Moreover, the museum is set to become a space where different cultures interact as well as a major tourist attraction.

Mrs. Chutrakul said, “It is the mission and ambition of ICONSIAM to create a unique project that represents the admirable identity of Thailand from every aspect. Our excellent indigenous wisdoms, intricate handicraft skills, architectural brilliance, our history, traditions, cultures etc., will be represented here. The agreement signed onJune 30, 2016 is an example of how the government and private sector can work together to support the government’s Public-Private Collaboration policy.

“This project aims to become a driving force that benefits the country from the economic, job creation and income creation aspects. The collaboration will reaffirm Bangkok and Thailand’s position as the number one destination for cultural tourism. We believe that the alliance will bring in tourists from around the world and will definitely encourage them to come back to Bangkok over and over again. Our exhibition of national prestigious objects will surely and sustainably drive our tourism industry forward.

“It is the first time that private company proposes collaboration and becomes a driving force that showcases the country’s valuable historical and cultural heritage to the world and Thai people in a tangible manner. The investment of more than Bht 500 million is not a move that seeks profit in return as part of the museum’s earning from the National Heritage Gallery admission fee will be donated to the Archeology Foundation for future restorations of historical sites, artifacts and the National Museum. We hope that this museum initiative will inspire other organizations to see the value and importance of museum which is a significant symbol of the country’s economic and social advancement,” Mrs. Chutrakul added.

ICONSIAM Heritage Museum is designed to host 3 exhibition spaces which are 1) National Heritage Gallery; working in collaboration with The Fine Arts Department – Ministry of Culture, to exhibit artifacts that showcaseThailand’s cultural heritage 2) Temporary Exhibition Gallery; to feature exhibitions from master artists and world class museums from all over the world 3) River Gallery; to present contemporary works from renowned local and international artists. It will also host art related activities.

ICONSIAM Heritage Museum will be equipped with standardised infrastructure and operation, up to par with world class museums working with renowned Lord Cultural Resources, a global professional practice dedicated to creating cultural capital worldwide to make this museum’s space utilisation models, security system for valuable exhibits and quality guidelines for material used in the museum’s design and construction.

ICONSIAM is a project of ‘firsts’ and ‘bests’.  Nothing has ever been built in Thailand that combines so many world-class features, and with so many of them being done for the first time in Thailand and even in Asia.  ICONSIAM includes retail and lifestyle components and the array of first-of-their-kind attractions that are being integrated into the much anticipated project that is set to become one of the most exciting destinations in the world when completed in late 2017.

ICONSIAM is being developed by Siam Piwat, the owner and operator of prestige retail developments such as Siam Center and Siam Paragon; MQDC, the owner and developer of luxury quality residential and mixed-use projects; and multi-national conglomerate Charoen Pokphand Group.

For further information, please contact:

Natthanan Ussaneemas – Tel: +662-658-1000 ext.8202
Sireetorn Niyomsen – Tel: +662-658-1000 ext.8230

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Source: ICONSIAM Co.,Ltd.

Written by asiafreshnews

July 4, 2016 at 3:03 pm

Posted in Uncategorized

RHTLaw Taylor Wessing Deepens Integration with Vietnamese Firm, PBC PARTNERS

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-The merger with Vietnamese based law firm PBC PARTNERS & RHTLaw signals the Firm’s drive towards a seamless regional legal platform through integrating brand, technology and knowledge across the ASEAN+ network.

HO CHI MINH CITY, Vietnam /PRNewswire/  RHTLaw Taylor Wessing LLP is set to further strengthen its regional cross-border practice with the merger with PBC Partners & RHTLaw. The firm today announced the launch of RHTLaw Taylor Wessing Vietnam bringing together PBC PARTNERS & RHTLaw, and RHTLaw Taylor Wessing, the 6th largest law firm in Singapore, into a seamless integrated service network.


The move comes soon after RHTLaw Taylor Wessing’s alliance with PBC PARTNERS in early 2014 to form PBC PARTNERS & RHT Law. Today, the two firms deepen their integration to offer clients seamless cross border services.

The new outfit, located within the commercial centre of Ho Chi Minh City’s District 1, will have presence across Ho Chi Minh City and Hanoi, with 25 lawyers covering a full suite of practice areas, including foreign direct investments, mergers and acquisition, real estate, energy, hospitality, healthcare, construction, banking & finance, international trade, telecommunication, taxation, employment, and dispute resolution.

Commenting on the launch of the new office, RHTLaw Taylor Wessing’s Managing Partner, Tan Chong Huatnoted, “The merger signals our commitment to intensify our ASEAN growth strategy via our ASEAN+network. What started out as an alliance of like-minded law firms has now grown into a pre-eminent legal firm in Vietnam. Vietnam is one of the fastest growing emerging markets in the world and is poised to play an important role in the ASEAN economy. Our base in Vietnam allows us to actively serve our clients’ business needs across the region, providing on-the-ground counsel to guide them through the legal challenges posed by cross border transactions and operations.”

Azman Jaafar, Deputy Managing Partner of RHTLaw Taylor Wessing and Chairman of the ASEAN+ Group, added, “Launching a new office in Vietnam is part of the series of strategic growth initiatives we have planned to bolster our presence across ASEAN. In addition to the considerable business opportunities present in Vietnam, the country also serves as a gateway to the Indochina region, potentially opening up avenues for us to service clients in the promising Laos, Cambodian and Myanmar markets.”

RHTLaw Taylor Wessing Vietnam will be led by Tran Thanh Hai as Managing Partner and Benjamin Yap as Senior Partner. Mr Hai has over 20 years of legal experience and is well-regarded in the areas of mergers and acquisitions, banking and finance, telecommunications, employment, land, taxation, technology and commercial law. Prior to forming PBC PARTNERS and RHTLaw, he was with Courdert Brothers, Deasons Vietnam and PwC Legal Vietnam, where he worked across a wide range of sectors with both local and international clients.

I am indeed excited by RHT’s model of combining strong local knowledge with international expertise. Our partnership will allow us to leverage the brand, platform and technology of RHTLaw Taylor Wessing and transform ourselves into a regional and global player. We look forward to working with the Singapore team to build a market-leading office in Ho Chi Minh City and Hanoi,” Mr Hai remarked.

Benjamin Yap, a Vietnam-registered foreign lawyer who is called to the Singapore and English Bar, has extensive experience in corporate and commercial transactions. He has more than 20 years of experience handling mergers and acquisitions, real estate, corporate compliance and governance, and employment matters for local and international clients.

The months ahead will also see Partners from the Singapore office being seconded to Vietnam and vice versa, a move aimed to boost knowledge transfer and capacity building.

The latest venture in Vietnam is consistent with RHTLaw Taylor Wessing’s strategy to bolster its service offerings across the region. In the last few years, the Firm has forged strategic alliances with leading Indonesian law firm, Hanafiah Ponggawa and Partners, and South Korean firm DR & AJU, together with several other leading firms inAsia under the ASEAN Plus Group.


PBC PARTNERS and RHTLaw is a legal firm founded by experienced Vietnamese lawyers in 2005. From the partnership of founding partners, the firm has placed its footprint in the legal map of Vietnam by the presence of two offices in Ho Chi Minh City and Hanoi.

The firm’s main practice covers inward & outward investment, trading & commerce, mergers and acquisitions, real estate and construction, banking & finance, international trade, telecommunication, taxation, employment, dispute resolution. The firm is also active in making contributions to the improvement and development of legal system ofVietnam.

About RHTLaw Taylor Wessing LLP

We pride ourselves as a law firm that delivers international capabilities, locally.

Clients of RHTLaw Taylor Wessing can expect intelligent and innovative legal and business solutions from a team that is attuned to the nuances of working in Asia, with the added perspective and expertise of an international firm.

We offer clients access to a network of over 1050 legal professionals across 30 offices in Asia, the Middle Eastand Europe via our membership with Taylor Wessing group. We are also the exclusive Singapore member of The Interlex Group, a global network of leading law firms. In 2014, we launched the ASEAN Plus Group (APG) which is a group of full-services law firms that blends the best of knowledge, culture and international expertise. APG firms have a strong presence in Asia with offices located in Singapore, Indonesia, Vietnam, South Korea,Philippines, Thailand, Taiwan and Malaysia.

Our model is driven by the focus on helping clients succeed, which translates to clear and precise solutions with high-level legal and commercial insights. We proactively grow our practice in tandem with regional and international fast growing industries like Consumer Brands, Education, Energy and Environment, Financial Institution and Services, Life Sciences and Healthcare, Real Estate and Infrastructure and Technology, Media and Communications. These industries complement our core areas of practice in Banking and Finance, Corporate, Capital Markets, Intellectual Property and Technology, Litigation and Dispute Resolution, and Real Estate.

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Source: RHTLaw Taylor Wessing LLP

Written by asiafreshnews

July 4, 2016 at 2:56 pm

Posted in Uncategorized

Joint Statement by SPIL and ASE

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TAICHUNG, Taiwan /PRNewswire/ — Siliconware Precision Industries Co., Ltd. (TWSE code: 2325, NASDAQ code: SPIL, hereafter “SPIL“) and Advanced Semiconductor Engineering, Inc. (TWSE code: 2311, NYSE code: ASX, hereafter “ASE“) jointly announced today that each party’s respective board of directors has passed resolution to approve the entering into and execution of a joint share exchange agreement between SPIL and ASE (the “Agreement“) and agrees to establish a holding company (the “Holdco“).  Major stipulations and purposes of the Agreement are set forth below:

  1. ASE and SPIL jointly agree to establish Holdco, which will be listed in the Taiwan Stock Exchange and whose American depositary shares will be listed in the New York Stock Exchange. Upon the establishment of the Holdco, ASE and SPIL will become wholly-owned subsidiaries of the HoldCo and become sibling companies. Through this parallel operation model which incentivizes healthy internal competition and promotes cooperation, ASE and SPIL strive to improve each’s operating efficiency, economy of scale as well as R&D and innovation results, thereby creating an environment of mutual assistance and win-win mentality, strengthening competitiveness and improving the performance of Holdco, with the main goals of improving the quality of customer service, creating shareholder value and benefiting the employees.
  2. Upon the establishment of the Holdco, ASE and SPIL will each maintain its separate legal entity status, retain its respective legal entity name as well as independent business and operation model. ASE and SPIL will each retain its respective management team and employees and maintain its current organizational structure, compensation and relevant benefits and personnel policies.
  3. The share exchange will be conducted (1) at an exchange ratio of one ASE common share for 0.5 HoldCo common share, and (2) at NT$55 in cash for each of SPIL’s common shares and ASE and SPIL will become wholly-owned subsidiaries of HoldCo. The cash consideration of NT$55 has been adjusted to NT$51.2 after excluding the NT$2.8 per share cash dividend distribution approved by resolution at SPIL’s annual shareholders’ meeting in 2016 as well as a NT$1.0 per share payment from capital reserve. The NT$51.2cash consideration aforementioned will not be subject to further adjustment if the cash dividends distribution by SPIL in 2017 is less than 85% of SPIL’s after-tax net profit for the year 2016.
  4. The long stop date of the Agreement (the “Long Stop Date“) means the expiry day of 18 months after the execution date of the Agreement (i.e., December 31, 2017) or a later date otherwise agreed upon in writing by both parties. If the closing of this transaction cannot be consummated due to failure of the conditions precedent to be satisfied on or before the Long Stop Date, the Agreement shall be terminated automatically at 0:00 on the day immediately following the Long Stop Date, except as otherwise agreed thereof.
  5. The closing of the transaction will be subject to the execution of the Agreement, the necessary approvals by relevant domestic and foreign competent authorities, the approvals by ASE and SPIL’s respective shareholders’ meeting as well as the satisfaction of other conditions precedent.

The management teams of ASE and SPIL have agreed to jointly plan, with the utmost sincerity and determination and on the basis of equality, reciprocity and mutual benefit, the establishment of the HoldCo to consolidate the current operations and excellent talents of ASE and SPIL. The collaboration between the parties will result in synergies that can create a competitive advantages and opportunities for the future development and sustained growth of the semiconductor industry by enhancing efficiency and economies of scale as well deeply strengthening research and development and innovation capabilities, thereby providing customers with higher quality, more efficient, and well-rounded packaging and testing services. ASE and SPIL have always strived for innovation, research and development and improving economies of scale and operating efficiency to maximize shareholder value and improve the semiconductor packaging and testing industry’s advantage. Both parties also believe that one of their main task and social responsibilities is to continue to cultivate and nurture excellent talents for years to come.

Siliconware Precision Industries Co., Ltd.
No.45, Jieh Show Rd.
Hsinchu Science Park, Hsinchu
Taiwan, 30056

Janet Chen, IR Director
Mike Ma, Spokesperson

Source: Siliconware Precision Industries Co., Ltd.
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Written by asiafreshnews

July 4, 2016 at 2:32 pm

Posted in Uncategorized

TUV Rheinland Vietnam Boosts Apparel and Textiles Testing Capabilities with New Gas Fume Chamber

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HO CHI MINH CITY, Vietnam  /PRNewswire/ — TUV Rheinland Vietnam has expanded its physical testing service capabilities in the country with the implementation of a new, state-of-the-art gas fume chamber at its Softlines Laboratory in Ho Chi Minh City.

The first such facility within the TUV Rheinland Asia Pacific network, it will support customers in Vietnam’s second most important export industry — textiles and apparel — by providing an essential one-stop testing solution for exporters that want to comply with requirements of international buyers.

“One of the key requirements for many textile and apparel products is to determine the color-fastness of textiles when exposed to nitrogen oxides in the atmosphere that are created by the combustion of gases. With this new equipment, TUV Rheinland Vietnam will enable Vietnam’s ambitious and energetic textile and apparel players to meet the needs of local consumers and tap into challenging but extremely lucrative international markets,” said Frank Juettner, General Director of TUV Rheinland Vietnam.

With the new equipment, the Softlines Laboratory will test materials according to ISO 105 — G02, AATCC 23 and GB/T 11039 standards that are essential for customers interested in the EU, US and Asia Pacific Markets.

About TUV Rheinland

TUV Rheinland is a global leader in independent inspection services, founded more than 140 years ago. The group maintains a worldwide presence with 19,600 employees; annual turnover is nearly EUR 1.9 billion. The independent experts stand for quality and safety for people, technology and the environment in nearly all aspects of life. TUV Rheinland inspects technical equipment, products and services, oversees projects and helps to shape processes for companies. Its experts train people in a wide range of careers and industries. To this end, TUV Rheinland employs a global network of approved labs, testing and education centres. Since 2006, TUV Rheinland has been a member of the United Nations Global Compact to promote sustainability and combat corruption.


Source: TUV Rheinland Singapore Pte Ltd
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Written by asiafreshnews

July 4, 2016 at 2:27 pm

Posted in Uncategorized

The Executive Centre Opens the Fourth Location in Seoul at Glass Tower

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-Furthering its expansion in the South Korea market

SEOUL, South Korea  /PRNewswire/ — The Executive Centre, Asia Pacific’s leading premium serviced office provider, is pleased to announce the grand opening of its latest business centre at Glass Tower. This expansion project establishes The Executive Centre’s fourth location in Seoul.

The Executive Centre opens the fourth location in Seoul at Glass Tower
The Executive Centre opens the fourth location in Seoul at Glass Tower

Glass Tower is one of the most sought-after contemporary Grade-A office buildings in Seoul.  Located in Daechi-dong in Gangnam area, the major commercial hub in the city, Glass tower is conveniently connected to the rest ofSeoul’s Central Business Districts, such as Jung-gu and Yeouido. The building is also in close proximity to COEX Mall  a mega-complex consisting of convention centre, exhibition halls and shopping centres as well as an array of 5-star hotels including Park Hyatt Seoul and Intercontinental Hotel.

Situated on the twentieth floor, The Executive Centre at Glass Tower will offer premium serviced office suites with high-quality interior design and spectacular views of Han River, coupled with contemporary conference facilities, integrated IT and communications systems and extensive business support services. This new centre at Glass Tower comes as an addition to The Executive Centre’s existing Seoul locations at Seoul Finance Centre, Gangnam Finance Center, and Two International Finance Centre.

The opening of Glass Tower marks another milestone for The Executive Centre Seoul as it sees the roll out of the Company’s inaugural Coworking service in the city. As part of the Company’s all-encompassing workplace solutions, Coworking at the new centre embraces the “office-without-walls” concept and provides a collaborative work environment for like-minded professionals. Comprehensive tailored packages will be provided to the customers with various access needs.

Alicia Song, City Head  Seoul of The Executive Centre has shown confidence in the success of The Executive Centre’s fourth serviced office location in Seoul, “The demand for prime office buildings in Seoul is expected to remain an upward trend in 2016, driven by the revision of the Capital Market Act which lowers entry barriers for securities firms. More diversified investment in real estates is forecast and we are harbouring great hope for the new centre at Glass Tower.”

Paul Salnikow, Chairman, and CEO of The Executive Centre has stressed that the new flagship centre will play an important role “as we enter the next phase of our company’s growth.” Salnikow added that, in addition to the Glass Tower opening, The Executive Centre looks forward to continuing its “expansion in the premium serviced office market in other emerging economies in Asia.”

About The Executive Centre

The Executive Centre is the leading premium serviced office provider in Asia Pacific with over 80 offices in 21cities. Founded in 1994, it operates in Hong Kong, Beijing, Chengdu, Guangzhou, Shanghai, Shenzhen, Tianjin,Macau, Bangalore, Chennai, Gurgaon, Pune, Mumbai, Jakarta, Tokyo, Seoul, Singapore, Taipei, Brisbane, Perthand Sydney. The Executive Centre provides local, regional, and international serviced offices, virtual office representation services, meeting and conference facilities, and business concierge services to multinational corporations, small- and medium-sized enterprises, and start-ups. Please visit our web site


Gigi Liu
Corporate Director  Marketing & Communications
The Executive Centre
T: (852) 22972483

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Source: The Executive Centre

Written by asiafreshnews

July 4, 2016 at 2:22 pm

Posted in Uncategorized