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iClick Interactive Asia Appoints COO

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SINGAPORE, HONG KONG and BEIJING /PRNewswire/ — iClick Interactive Asia (“iClick Interactive” or “the Company”), an integrated advertising technology company which connects more than 2,500 advertisers with the audience in China via programmatic marketing solutions, has appointed Dr. Jan Tang as Chief Operating Officer (COO) to oversee the Company’s operations and lead its product development.

Dr. Jan Tang, iClick Interactive’s newly appointed Chief Operating Officer
Dr. Jan Tang, iClick Interactive’s newly appointed Chief Operating Officer

iClick Interactive completed the acquisition of OptAim Technology (OptAim), one of the leading advertising technology companies which specializes in mobile demand side platform (DSP) in China, in August 2015. As the founder of OptAim, Dr. Tang has been leading the business and technology integration of the two companies since the completion of the transaction. Taking up the role of COO, Dr. Tang will oversee the Company’s business operations and spearhead its product development in China and other international markets. By optimizing the unique advantage of the Company’s cross-platform and mobile marketing capability, Dr. Tang will lead iClick Interactive to offer global advertisers quality and efficient digital marketing solutions.

Dr. Tang founded OptAim in 2012. He has a good track-record in management and a strong technical background with extensive experience in product development, business operations and sales and marketing. Prior to founding OptAim, he was a product director who started and developed Tencent’s advertising platform. He previously served key roles in Yahoo’s global research center in the US and the research institutes of Baidu and Microsoft.

Chief Executive Officer and Co-founder of iClick Interactive, Sammy Hsieh, said, “Cross-platform and mobile-first marketing is the future of Internet advertising. iClick Interactive brings value to the advertisers with its data and technology. As we celebrate our seventh anniversary, I am pleased to congratulate Dr. Tang on his appointment. With his unrivalled industry knowledge and outstanding leadership, I am confident that Dr. Tang will bring new energy to our business and strengthen our unique competitive edge in mobile advertising.”

Dr. Tang said, “I feel privileged to work in such an international company and with a remarkable team that specialize in data and technology. Data, media resources and a strong team are the three key differentiators for a market leader and the winning factors for advertisers. In this sense, iClick Interactive is a true leader in the flourishing programmatic and mobile advertising market in China. I am excited about the opportunity to lead iClick Interactive to win in the global market.”

About Jan Tang

Chief Operating Officer, iClick

Dr. Jan Tang is iClick Interactive’s Chief Operating Officer who oversees the Company’s operations and leads its product development. Dr. Tang will be responsible for the development of iClick Interactive’s programmatic marketing platforms and operations in China and the rest of the world. By optimizing the unique advantage of its cross-platform and mobile marketing capability, Dr. Tang will lead iClick Interactive to offer global advertisers quality and efficient digital marketing solutions.    Dr. Tang has an impressive track record in management and a strong technical background with extensive experience in product development, business operations and sales and marketing.

Dr. Tang has 20 years of experience in PC+mobile advertising. He is a pioneer and an influencer in programmatic advertising in China. Dr. Tang owns numerous patents in areas of programmatic-advertising technology, data processing and analysis, DSP platform optimization and mobile product development.

Dr. Tang founded OptAim, one of the leading advertising technology companies which specializes in mobile demand side platform (DSP) in China in 2012 and had been managing the company until it was acquired by iClick Interactive in 2015. Before founding OptAim, Dr. Jan was a product director who started and developed Tencent’s advertising platform. He had also served key roles in Yahoo’s global research center, as well as the research institute of Baidu and Microsoft and led a number of major technical projects

Dr. Tang holds a Doctoral Degree in Computer Engineering from Tsinghua University and frequently publishes articles in academic conferences and journals.

About iClick Interactive Asia

iClick Interactive Asia (“iClick”) is a leading integrated advertising technology company connecting worldwide advertisers with the audience in China. Its proprietary Programmatic Marketing Platform (“PMP”) is the first of its kind in China that truly integrates search, display, mobile and social media advertising. The core of iClick’s PMP is supported by extensive data and advanced technology, which help both international and domestic advertisers reach their targeted customers in China through multi-channel marketing. Headquartered in Hong Kong, iClick was established in 2009. The company now has seven offices in Asia and has established business presence in Londonand New York with more than 500 employees.

Photo –   http://photos.prnasia.com/prnh/20160128/8521600585

Source: iClick Interactive Asia

Written by asiafreshnews

January 29, 2016 at 1:58 pm

Posted in Uncategorized

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