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UBM Asia Ltd. to Receive Recognition at the Marketing Events Awards 2015

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-Asia’ Largest Trade Exhibition Organiser’s Professional Development Programmes Garner Finalists Positions for Most Innovative Event and Best Use of Limited Budget

HONG KONG /PRNewswire/ — Excellence in marketing gleams in the trade exhibition industry with the recognition of UBM Asia Ltd. as finalists in the two categories of Most Innovative Event and Best Use of Limited Budget for the Marketing Events Awards 2015 produced by Marketing, a publication of Lighthouse Independent Media. UBM Asia Ltd., the largest trade exhibition organiser in Asia and a division of UBM plc, sets new standards in the fields of event marketing and employee career development with these honours. Final award placements will be announced on the evening of the Marketing Events Awards taking place on September 24 in Hong Kong.

The 2014 edition of UBM Asia’s Marketing Meeting and Awards, an annual internal development programme for UBM Asia’s marketing staff, was recognised by the judging panel of the Marketing Event Awards 2015. In particular, the 2014 edition of the meeting themed A Digital Interactive World utilised a combination of experiential and digital technologies such as attendee photo check-in, mobile apps, Bluetooth enabled live polling, and interactive electronic signature walls to inspire attendees who are event marketers themselves to push the creative envelope and create better experiences for their own shows and customers.

UBM Asia Marketers Celebrate at the 2014 UBM Asia Marketing Awards
UBM Asia Marketers Celebrate at the 2014 UBM Asia Marketing Awards

“We are absolutely thrilled that our annual learning and career building event for our marketing staff is being recognised through these awards,” says Jime Essink, President and CEO of UBM Asia Ltd.  “The annual UBM Asia Marketing Meeting and Awards is actually just one of several programmes we have within our company as part of our dedication to grow our staff professionally. We’ve also been investing in programmes dedicated towards building sales and operational excellence as well as business intelligence and IT.”

“I was incredibly surprised when I received the news that our internal event was going to receive this type of recognition,” says UBM Asia Regional Director of International Marketing Ben Veechai. “The team and I were just going about our normal duties in trying to create more interesting and better learning vehicles for our 250+ marketing staff; but to then see UBM Asia’s efforts recognised next to big brands like Audi, Mercedes Benz, Estee Lauder, and Acuvue already feels like a win for the entire B2B exhibition industry and profession.”

UBM Asia’s 2014 A Digital Interactive World Marketing Meeting Inspires Better Digital Events
UBM Asia’s 2014 A Digital Interactive World Marketing Meeting Inspires Better Digital Events

Aligned with UBM’s Event’s First Strategy announcement in November of 2014, the company outlined its strategic priorities for the business over the next three to five years to drive profitable growth which includes focusing on operational excellence throughout the company. Professional skills training delivered in dynamic and inspirational formats such as the annual UBM Asia Marketing Meeting and Awards is part of the long term strategy of building the world’s best events by investing in and cultivating the world’s best event professionals. For more information about UBM Asia, its events, people and culture, and exciting career opportunities .

About UBM Asia (

Owned by UBM plc listed on the London Stock Exchange, UBM Asia is the largest trade show organiser in Asiaand the largest commercial organiser in China, India and Malaysia. Established with its headquarters in Hong Kong and subsidiary companies across Asia and in the US, UBM Asia has a strong global network of 31 offices and 1,300 staff in 24 major cities. With a track record spanning over 30 years, UBM Asia operates in 20 market sectors with 230 dynamic face-to-face exhibitions and high-level professional conferences, 21 targeted trade publications, 18 round-the-clock online products for over 2,000,000 quality exhibitors, visitors, conference delegates, advertisers and subscribers from all over the world. We provide a one-stop diversified global service for high-value business matching, quality market news and online trading networks.


Ben Veechai
Regional Director International Marketing
UBM Asia Ltd.
T: +852-2516-1635
F: +852-3749-7373 

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Source: UBM Asia Ltd
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Written by asiafreshnews

August 28, 2015 at 11:59 am

Posted in Uncategorized

Carlson Rezidor Launches Experience Meetings Across Asia Pacific

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SINGAPORE /PRNewswire/ — Carlson Rezidor Hotel Group, one of the world’s largest and most dynamic hotel groups, is rolling out its Radisson Blu hotel brand’s signature meetings program, Experience Meetings, across Asia Pacific. The launch kicked off with an exclusive preview event in Shanghai on August 25, 2015, which will be followed by sister events in Bangkok on September 1, 2015, and in New Delhi on September 3, 2015.

Radisson Blu is one of the world’s leading hotel brands with more than 280 hotels in operation in 62 countries. Iconic, stylish and sophisticated, Radisson Blu hotels and resorts provide a full range of innovative design-led products and services, delivering genuine and relevant guest experiences with a distinctive Yes I Can!SM service philosophy. In Asia Pacific, there are 45 Radisson Blu hotels in operation and another 34 under development.

“We all want more productive meetings and Carlson Rezidor is committed to delivering successful meetings through our unique Experience Meetings concept, which leverages on technology and innovation, customer insight and research. Experience Meetings provides all the elements that contribute to seamless, successful meetings in a creative and intellectually stimulating environment, whilst providing meetings planners with environmentally sustainable options, as well as enhanced rewards,” said Sandy Russell, vice president, Commercial Operations,Asia Pacific, Carlson Rezidor Hotel Group.

Experience Meetings features Brain Box, a break-out room concept which takes into account different learning styles and creates a stimulating atmosphere through the use of bright colors and flexible furniture to help boost creativity, encourage active participation and enhance interaction amongst the delegates.

Participants can also look forward to delectable Brain Food during their meetings and seminars.  This innovative culinary concept was developed in consultation with nutrition experts and chefs, and is based on core principles that emphasize the use of fresh, locally-sourced ingredients such as fish, whole grains, fruits and vegetables that have had minimal industrial processing. Fat content and added sugar are kept low and the the focus is on creating menus that deliver great taste while maintaining stable blood sugar levels so that delegates experience optimal concentration and minimal fatigue.

Experience Meetings also leverages technology to ensure superior connectivity for both participants and meetings planners. All meeting delegates can expect free internet access throughout their events at all Radisson Blu properties.

Radisson Blu is recognized by the Green Meeting Industry Council (GMIC), as a leader in sustainable meetings and Carlson Rezidor’s Club Carlson for Planners rewards program for meetings planners allows members to earn Gold Points that can be redeemed for free stays and airline miles. In addition, Experience Meetings is the only meeting planner loyalty program that automatically purchases carbon credits that offset the estimated carbon footprint of every event.

About Radisson Blu®

Radisson Blu® is one of the world’s leading hotel brands with more than 280 hotels in operation in 62 countries. Radisson Blu’s vibrant, contemporary and engaging hospitality is characterized by a unique Yes I Can!SM service philosophy, and all of its first class hotels offer a range of signature features that are empathetic to the challenges of modern travel, including the 100% Satisfaction Guarantee. Distinguished the world over as the brand with Hotels Designed to Say YES!SM, Radisson Blu offers a vivid visual celebration of leading-edge style where the delight is in the detail. Radisson Blu hotels are located in prime locations in major cities, airport gateways and leisure destinations across the world.

Radisson Blu is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection, Radisson®, Radisson Red, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By Carlson. For reservations and more information visit, Connect with Radisson Blu on social media: @RadissonBlu on Twitter and Instagram and

About Carlson Rezidor Hotel Group

Carlson Rezidor Hotel Group is one of the world’s largest and most dynamic hotel groups and includes more than 1,370 hotels in operation and under development with180,000 rooms and a footprint spanning 110 countries and territories. The Carlson Rezidor portfolio includes a powerful set of global brands: Quorvus Collection, Radisson Blu®, Radisson®, Radisson Red, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By Carlson. In most hotels, guests can benefit from Club Carlson, one of the most rewarding loyalty programs. Carlson Rezidor Hotel Group and its brands employ 85,000 people worldwide and is headquartered in Minneapolis, Minn., andBrussels, Belgium. For more information, visit and follow on Twitter @carlsonrezidor.

Contact details
Tracy Lui, Carlson Rezidor Hotel Group I +65 9839 4095 I
Ben Gardeen, Carlson Rezidor Hotel Group | +1 (763) 212-1418 or +1 (763) 212-8129 |

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Source: Carlson Rezidor Hotel Group

Written by asiafreshnews

August 28, 2015 at 10:58 am

Posted in Uncategorized

Fragrance Du Bois Returns to Tangs

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SINGAPORE /PRNewswire/ — Fragrance Du Bois is proud to announce its return to TANGS’ flagship store — located in Singapore’s world famous Orchard Road shopping district — from the 21st of August to the 4th of September 2015.

Making its second appearance of the year (due to popular demand), the ‘pop up’ will once again be used as a wonderful opportunity to offer a first-hand experience of niche perfumery, and showcase Fragrance Du Bois’ luxurious 100% pure, natural Oud based fragrances.

The Fragrance Du Bois 'pop up' at TANGS at Tang Plaza, Singapore.
The Fragrance Du Bois ‘pop up’ at TANGS at Tang Plaza, Singapore.

Spurred on by an encouraging debut at TANGS in March this year (in which it received a very positive reaction from both local shoppers and tourists), Fragrance Du Bois has decided to return to the scene of its previous success.

“We have observed a growing appetite for niche perfumery,” said Nicola Parker, Brand Director of Fragrance Du Bois, “and it’s gratifying to note that at Fragrance Du Bois, we are perfectly placed to cater to a market that is increasing in sophistication. Returning to TANGS one of the most recognised home-bred department stores in Singapore  gives us another great opportunity to increase brand recognition and to educate our customers on our philosophy, and, in particular, what sets us apart from the mainstream fragrance brands.”

Fragrance Du Bois' characteristic central feature -- a fragrance table with cloches, scented with signature Du Bois perfumes.
Fragrance Du Bois’ characteristic central feature — a fragrance table with cloches, scented with signature Du Bois perfumes.

Fragrance Du Bois is acknowledged as the only fragrance brand in the world that guarantees the use of sustainably sourced, pure Oud oil, obtained from its very own plantations — all of which are managed by Asia Plantation Capital.

Asia Plantation Capital is one of the world’s most successful, integrated plantation companies that processes agarwood products in a sustainable manner. Garlanded with Capital Finance International’s ( award for the ‘Best Sustainable Forestry Management Company — Global, 2014’, the company is committed to ensuring that the sternest ethical and legal standards are applied and adhered to at every stage of the production process – from the planting, growing, and harvesting of agarwood, all the way through to producing fine and exquisite oud oil.

This time around, customers can expect even more from Fragrance Du Bois, as the ‘pop up’ will feature some of the world’s finest, niche, luxury fragrances in the shape of brands that share Fragrance Du Bois’ standards and core values, namely Xerjoff, Parfums de Marly, Illuminum, House of Sillage, Isabey and Jovoy. These eminent brands are making their debuts in Southeast Asia, and are being sold exclusively at Fragrance Du Bois.

Fragrance Du Bois will be available at TANGS at Tang Plaza from the 21st of August to the 4th of September 2015.

Notes to Editors:

For further information, please contact:-

Zureina Maidin
PR & Marketing Director, Malaysia
Mobile: +6013-774-1009

Samantha Tham
PR & Marketing Executive, Singapore
Mobile: +65-9144-0933

About Fragrance Du Bois

Fragrance Du Bois is a niche luxury perfume house working closely with sustainable plantations in Asia, bringing exciting new 100% organic Oud oil based fragrances to exclusive markets worldwide. Sustainably sourcing the finest raw materials across the globe, working with French perfumers to create a full range of products, and also providing bespoke fragrance services, Fragrance Du Bois is personal luxury with a conscience. With exclusive fragrance lounges around the world, in Dubai, Hong Kong, Thailand, Malaysia and Singapore, Fragrance Du Bois creates only the finest experience in bespoke perfumery.

Fragrance Du Bois is known as Parfums Du Bois in France and in non-French speaking markets, as Fragrance Du Bois.

About Asia Plantation Capital

Asia Plantation Capital is the owner and operator of a diverse range of commercial plantation and farming businesses across the Asia-Pacific region and around the world, and is part of the Asia Plantation Capital Group of associated companies. Its focus is on multicultural and diverse plantation projects geared to the domestic and commercial demands of the countries in which it operates. Working closely with, and supporting local communities, is an underlying core principle of the Asia Plantation Capital business, providing social and cultural support, as well as investment, to move these communities away from deforestation and illegal logging activities, previously seen as a main source of income in some regions of Asia.

Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand, Malaysia, China, Laos, India,Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.

Promoting the use of sustainable and certified wood is the best way of preventing deforestation, protecting biodiversity, and combatting poverty in the tropical rainforest regions. For the yachting sector (a major user of teak) which strives for excellence and which is already involved in environmental efforts, this is also a way of ensuring that no wood from illegal logging is used.

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Source: Fragrance Du Bois

Written by asiafreshnews

August 28, 2015 at 10:36 am

Posted in Uncategorized

Mantra Group Announces Results for Year Ended 30 June 2015

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SYDNEY /PRNewswire/ —


  • Total revenue of $498.8 million representing a 9.7% increase on FY2014
  • NPAT was $36.2 million, up $36.5m on FY2014
  • EBITDAI of $73.1 million up 19.2% on FY2014
  • NPATA of $38.9million, up $36.5m on FY2014
  • Basic EPS of 14.2 cents per share, compared to (0.3) cents per share for FY2014
  • Fully franked final dividend of 5 cents per share to be paid on 6 October 2015 bringing total dividend for the year to 10 cents per share
  • Strong pipeline of development opportunities
  • 11 hotels joined the network in FY2015

Mantra Group Limited (Mantra Group) (ASX code:MTR) today announced its results for the year ended 30 June 2015.

Mantra Group Chief Executive Officer Bob East said: “Following the listing of Mantra Group on the ASX in June 2014, FY2015 has proven to be another successful year in growth and development with a focus on portfolio growth in strategically aligned properties and destinations aimed at increasing shareholder value.  This has been endorsed by the addition of 11 new properties to the portfolio, a well supported capital raise of $56.7 million in March 2015 and an increase in Mantra Group’s share price by approximately 90%.”

“We are pleased to report that for the year ended 30 June 2015, the Group achieved earnings above that forecast in its prospectus for IPO and at the top end of the updated guidance range announced on 1 May 2015.  The Group delivered total revenue of $498.8 million representing a 9.7% increase on FY2014.  NPAT was $36.2 million, up$36.5m on FY2014 and EBITDAI of $73.1 million up 19.2% on FY2014.  This result reflects the strength of the performance of the business in FY2015 driven by acquisitions, strong performances in each of the operating segments as well as an ongoing Management focus on cost control and improved efficiencies in key areas of the business.    With total assets of $601.4 million, net assets of $337.4 million and a strong cash flow the Group is well placed to deliver continued shareholder value in FY2016.”

In line with the prospectus on IPO, in addition to the fully franked interim dividend of 5 cents per share, the Board is pleased to deliver a fully franked final dividend of 5 cents per share in respect of the year to 30 June 2015 bringing the total fully franked dividend for FY2015 to 10 cents per share.

The Group achieved year-on-year growth in each of its key operating segments.  Highlights include:

  • CBD delivered revenue of $272.3 million and EBITDAI of $47.3 million representing a year-on-year increase in revenue of 15.3% and 10.3% in EBITDAI.  Among other factors, new properties, increased occupancy and average room rates driven primarily by improved business sentiment as well as sporting and major entertainment events in key CBD destinations contributed to the above budget performance.
  • Resorts delivered revenue of $181.8 million and EBITDAI of $23.5 million representing increases on FY2014 of 2.5% and 4% respectively.  This sector benefitted from consistent leisure demand in all key regions assisted by an increase in the capacity of domestic low cost carriers into key leisure destinations.
  • Central Revenue and Distribution (CRD) delivered revenue of $41.8 million and EBITDAI of $29.9 millionrepresenting increases on FY2014 of 13.3% and 18.2% respectively.   Fees from new properties under management in Brisbane, Sydney, Melbourne, Christchurch and Bali coupled with ongoing increases in central reservations driven by on-line booking volume, added to this performance.

Initiatives undertaken in FY2015 which contributed to the results included:

  • Ongoing strategic focus on pipeline development resulted in the acquisition of 11 new properties in key destinations.
  • The delivery of targeted refurbishment programs improved the quality of room inventory, service delivery and overall guest experience across each brand.
  • Increased RevPAR (revenue per available room) via targeted sales, marketing and distribution initiatives aimed at securing quality corporate contracts and implementing systems that efficiently and cost effectively manage average room rates across the Group.
  • Optimisation of distribution channels by capitalising on increasing trends towards online and central reservation channels.
  • Management’s focus on corporate cost control and economies of scale continued to drive cost efficiencies.

Network Growth

The increased focus on growth and development aimed at increasing Mantra Group’s portfolio and room inventory in strategic aligned properties and locations continued to gain momentum in FY2015 with acquisitions of properties in each of its three complementary brands – Peppers, Mantra and BreakFree.   These acquisitions were key milestones in the development of Mantra Group in that it secured its first CBD hotel under the Peppers brand, opened its largest hotels in Melbourne in January 2015, added three properties to its Brisbane portfolio, one additional property in Sydney CBD, increased its portfolio in Tasmania by two properties, opened its second property in Bali and as part of the revitalisation of Christchurch opened a re-developed hotel in Christchurch CBD.

Strategy and FY2016 Outlook

In the first two months of FY2016, Mantra Group added five new properties to its portfolio.  Four of these properties acquired as part of the Outrigger acquisition are located in popular leisure destinations which significantly increase Mantra Group’s prominence in these locations.  BreakFree on Collins in Melbourne was acquired in July and the Soul, Surfers Paradise transition complemented the Peppers brand in another prime leisure destination.

Other acquisitions, aligned with Mantra Group’s growth and development strategy, to commence operating in FY2016, include properties in Bali, Adelaide, Brisbane, Gold Coast, Melbourne and Perth.

In our commitment to drive growth and deliver shareholder value in FY2016, Mantra Group will continue to:

  • Focus on growing its portfolio in strategically aligned CBD and leisure destinations in Australia, New Zealandand Asia;
  • Ensure Mantra Group is well positioned to optimise and capitalise on the forecast increase in the inbound tourism market primarily from China and other Asian countries;
  • Strategically explore opportunities and models which will enable Mantra Group to capitalise on diversified asset acquisition opportunities;
  • Deliver quality room inventory and service via ongoing targeted refurbishment and service delivery programs;
  • Optimise distribution channels as well as increase mobile capability, social media and website optimisation.

Mr East said: “In the year ahead Mantra Group is well positioned to capitalise on growth and development via asset and investment opportunities and take advantage of its strong development pipeline and forecast growth inAustralia’s tourism sector aimed at increasing shareholder value.”

Mantra Group is a leading manager and marketer of hotels and resorts in Australia, New Zealand and Indonesia and operates three well-known and trusted brands — Peppers, Mantra and BreakFree. With 120+ properties and over 14,000 rooms under management, Mantra Group is the second largest accommodation operator in Australia. The Group is positioned to offer both leisure and business style accommodation ranging from full service city hotels and self-contained apartments to luxury resorts and;;;

Click here for further information and supporting documentation


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Source: Mantra Group

Related stocks: Australia:MTR

Written by asiafreshnews

August 28, 2015 at 10:23 am

Posted in Uncategorized

The iMalaysia App and Game is Here

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-Celebrating Hari Kebangsaan and Hari Malaysia just got easier and a lot more fun!

KUALA LUMPUR, Malaysia /PRNewswire/ — The Multimedia Development Corporation (MDeC) and the Ministry of Communications and Multimedia (KKMM) today introduced the newly developed iMalaysia app and game in conjunction with the upcoming Hari Kebangsaan and Hari Malaysia.  The event was launched by the Minister of KKMM; YB Senator Datuk Seri Panglima Salleh Said Keruak, who was accompanied by the CEO of MDeC; YBhg. Dato’ Yasmin Mahmood.  The mobile apps are presented by KKMM in partnership with MDeC to embody the spirit of national independence and 1Malaysia.

The first iMalaysia app features special functions to enable the Rakyat to share their stories on patriotism, view the latest information on official events to be held, as well as participate in special competitions and promotions.  It is the quintessential companion app for celebrating Hari Kebangsaan and Hari Malaysia!

The second app is the iMalaysia Game, a running game that requires the player to collect Malaysian sen coins for points whilst avoiding obstacles along the way to the finish line. Every level takes the player to a different time period and city in Malaysia and players will be rewarded with historical facts for completing every stage.

Both mobile apps were developed by MDeC’s Integrated Content Development Programme (ICON) developers.  ICON is a platform to nurture local talent, promote innovation and spur the mobility ecosystem. iMalaysia apps harness local talent capability to inculcate positive use of digital content and applications among Rakyat in a fun learning environment.

“These mobile apps are testimony that Malaysian app developers have what it takes to develop commercially viable mobile applications and content that meet the needs of enterprises and consumers. It is important for us to provide a conducive ecosystem and nurture ICT talent that will elevate our country to greater heights”, said Dato’ Yasmin Mahmood, CEO of MDeC.

“Celebrating Hari Kebangsaan and Hari Malaysia should be meaningful and fun. With the iMalaysia app, everything will be simpler, organized and intuitive.  People can plan their activities on the go, find special promotions and even connect with fellow countrymen to keep the spirit of patriotism high” said YB Senator Datuk Seri Panglima Salleh Said Keruak, Minister of Communications and Multimedia (KKMM).

To create further excitement in celebrating Hari Kebangsaan and Hari Malaysia, MDeC is also running a month-long nationwide contest within the iMalaysia Game beginning today until 31st September 2015. Players who upload their top scores on Facebook can stand a chance to win the grand prize; a holiday package worth RM10,000. 3 sets of Sony Playstation 4 game consoles will be given away as consolation prizes to the next 3 best scores. Terms and conditions apply.

Both iMalaysia app and game are now available for download on Google Play and Apple’s App Store. For more information on the iMalaysia app and game, go to

About Multimedia Development Corporation (MDeC), MSC Malaysia & Digital Malaysia

The Multimedia Development Corporation (MDeC) was incorporated in 1996 to strategically advise the Malaysian Government on legislation, policies and standards for ICT and multimedia operations as well as to oversee the development of the Malaysian Multimedia Super Corridor (now MSC Malaysia), the platform to nurture the growth of Malaysian Small and Medium Enterprises (SMEs) in the IT industry whilst attracting participation from global ICT companies to invest in and develop cutting edge digital and creative solutions in Malaysia.

In 2011, MDeC’s mandate was broadened by the Prime Minister to include driving Malaysia’s transition towards a developed digital economy by 2020 through Digital Malaysia. In 2012, Digital Malaysia was officially unveiled as the nation’s transformational programme to achieve this aim. Digital Malaysia is a vision of a digital nation that is fully developed with a sustainable digital economy built upon a vibrant domestic ICT industry, transformative use of digital solutions by government, businesses and citizens, as well as a robust enabling ecosystem.

Today, both MSC Malaysia and Digital Malaysia run concurrently to spur Malaysia’s ICT industry development and digital transformation.

For media enquiries, please contact:

Luqman Harith
Media Relations and PR Unit Corporate Communications & Marketing Division
Multimedia Development Corporation (MDeC)
Tel: +603-8314-1885

Source: Multimedia Development Corporation
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Written by asiafreshnews

August 28, 2015 at 9:56 am

Posted in Uncategorized

Guillaume Herbette Named CEO Of MSLGROUP

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— Will Also Serve as Executive Vice President of Publicis Worldwide

PARIS  /PRNewswire/ — Global CEO of Publicis Worldwide, Arthur Sadoun, today announced the appointment of Guillaume Herbette as CEO of MSLGROUP and Executive Vice President of Publicis Worldwide. The appointment is effective August 24, 2015.

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Herbette, who currently serves as global Vice Chairman of Operations at FleishmanHillard, will succeed Olivier Fleurot, who moves into an SVP role within Publicis Groupe.

As well as leading MSLGROUP, Herbette is also tasked with partnering with Sadoun to create more seamless ways of working with all Publicis Groupe brands – such as Leo Burnett, Saatchi & Saatchi, BBH, Starcom Mediavest Group, ZenithOptimedia, Publicis.Sapient and Publicis Healthcare Communications Group – to enhance the client offering across the communications spectrum.

In making the announcement, Sadoun, to whom Herbette will report, noted “Guillaume’s rich knowledge of the US market, global strategic vision, and valuable professional services experience are key assets that will contribute to MSLGROUP’s growth. Under his leadership, and with the support of Publicis Worldwide, I see a bright opportunity for MSLGROUP to lead the change within the PR industry, and for its clients, via an exclusive offering that combines influence, brand management and commerce.”

Publicis Groupe Chairman & CEO Maurice Levy said, “I’m very pleased to have Guillaume on board as this will accelerate MSLGROUP’s growth within our Groupe through better integration with all our entities, providing them with the necessary complement of PR. This close collaboration with Publicis Worldwide will lead to the development of models that will be applied to all the Groupe’s entities.”

“I’m honored and grateful to be given the opportunity to lead this exceptional organization of creative and talented professionals,” said Herbette. “This is a terrific opportunity that any leader would welcome. I am confident that with our talented team of communications professionals, I will build on the progress that Olivier achieved over the past six years. This is a responsibility that I accept with great confidence and determination. I am personally committed to both enhancing MSLGROUP as a great organization to work for, while at the same time ensuring that our clients are front and center of everything we do.”

In his role as CEO of MSLGROUP, Herbette will be responsible for overseeing all MSLGROUP entities, including the global events offering through Publicis Live, PBJS and Publicis Events, as well as strategic communication consultancies such as Kekst & Company, CNC and JKL.

Herbette brings over 25 years of relevant experience to his new role. After joining FleishmanHillard in 1998, he assumed jobs of increasing responsibility throughout the Europe, Middle East and Africa region. He later served as chief operating officer for the firm’s US Eastern and Western and Canada regions. He then assumed his Vice Chairman duties in 2010. In that role, he was responsible for FleishmanHillard’s overall operations and growth. Throughout his career, Herbette spent more than 10 years in the US.

Herbette began his career with PwC in 1991, in the company’s Paris office. From 1995 to 1998, he was part of the global professional services firm’s corporate finance group in New York, where he gained extensive experience in transactions, including mergers and acquisitions.


MSLGROUP is Publicis Groupe’s strategic communications and engagement group, advisors in all aspects of communication strategy: from consumer PR to financial communications, from public affairs to reputation management and from crisis communications to experiential marketing and events. With more than 3,000 people across close to 100 offices worldwide, MSLGROUP is also the largest PR network in Europe, fast-growing Chinaand India. The group offers strategic planning and counsel, insight-guided thinking and big, compelling ideas – followed by thorough execution. | Twitter | Facebook | LinkedIn | YouTube | Slideshare | Pinterest

About Publicis Worldwide:

Publicis Worldwide is a global creative agency, with 89 years’ experience providing change leadership for its clients. We believe that this era demands a combination of strategic, creative and digital ideas that help clients to Lead The Change in their own digital transformation. With over 13,000 employees in 84 countries, clients include Axa, BNP Paribas, Carrefour, Cartier, Citi, Coca-Cola, Haier, Hilton Honors, HP, L’Oreal, LG, Luxottica, Nestle, Orange, P&G, PayPal, Pernod Ricard, RATP, Renault, Sanofi, Seb, Siemens, Telefonica, Total, and UBS.

Publicis Worldwide is a part of Publicis Groupe. | @PublicisWW |

About Publicis Groupe

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] is a global leader in marketing, communication, and business transformation. In a world marked by increased convergence and consumer empowerment, Publicis Groupe offers a full range of services and skills: digital, technology & consulting with Publicis.Sapient (SapientNitro, Sapient Global Markets, Sapient Government Services, Razorfish Global, DigitasLBi, Rosetta) – the world’s largest most forward-thinking digitally centered platform focused exclusively on digital transformation in an always-on world – as well as creative networks such as BBH, Leo Burnett, Publicis Worldwide, Saatchi & Saatchi, public affairs, corporate communications and events with MSLGROUP, ad tech solutions with VivaKi, media strategy, planning and buying through Starcom MediaVest Group and ZenithOptimedia, healthcare communications, with Publicis Healthcare Communications Group (PHCG), and finally, brand asset production with Prodigious. Present in 108 countries, the Groupe employs more than 76,000 professionals. | Twitter: @PublicisGroupe | Facebook: | LinkedIn: Publicis Groupe | | Viva la Difference

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Written by asiafreshnews

August 27, 2015 at 5:24 pm

Posted in Uncategorized

Miami-based Coupon Startup “CouponMate” Automates Extreme Couponing Online

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MIAMI,  /PRNewswire/ — A new startup is joining the ever-growing ranks of businesses that practice ‘conscious capitalism’, an outgrowth of the concept of corporate social responsibility. CouponMate is a browser extension that allows consumers to automate savings on their purchases online, and at the same time have a positive impact on their neighbors, the environment, and the world.

CouponMate is a free browser extension that makes it ridiculously easy for consumers to save on their online purchases. The extension toils in the background as consumers shop online. After adding items to their cart, users check out as normal and simply click the "Find the Best Coupon" button in their browser's toolbar. With a single click, CouponMate swiftly searches the web to locate the best coupon codes and automatically applies the coupon code with the highest discount to the user's cart.
CouponMate is a free browser extension that makes it ridiculously easy for consumers to save on their online purchases. The extension toils in the background as consumers shop online. After adding items to their cart, users check out as normal and simply click the “Find the Best Coupon” button in their browser’s toolbar. With a single click, CouponMate swiftly searches the web to locate the best coupon codes and automatically applies the coupon code with the highest discount to the user’s cart.

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CouponMate automatically seeks out and applies the best coupon codes for purchases made online for over 100,000 retailers online and currently supports Chrome, Firefox, and Safari browsers.

The project is the latest brainchild of MarketKarma, an eight-person development team out of Miami that specializes in digital marketing technology for online retailers. They’ve been around for years, but CouponMate just emerged from beta a few months ago.

The team aims to fundamentally change the coupon redemption process. “As an agency, it’s second nature for us to focus on user experience. The coupon redemption experience is one of the worst,” said Michel Bio, Creative Director for MarketKarma. “Everybody loves discounts, but searching the web to find a coupon code, then switching back and forth between windows to test whether a code works? For me, for most people, it’s way too much trouble,” he said. “We wanted to reinvent the process.”

CouponMate promises to eliminate the time, hassle, and frustration that comes from searching through coupon sites to find relevant coupons, applying different codes to figure out the best discounts, and then hoping that the codes actually work.

The CouponMate philosophy is centered on the concept of ‘conscious capitalism’, an outgrowth and refinement of the ideals of corporate social responsibility. It could also be considered an example of ‘conscious consumerism’. Both encourage businesses and consumers to embrace attitudes and practices that benefit human beings physically, socially, culturally, and environmentally, at the local and global level.

The team states that they started the project with a desire to utilize their particular skills in retail, technology, and digital marketing to help to make the world a better place to live. They’re using the incredible potential of crowdsourcing to make it happen, and the unique idea of helping people to help others while helping themselves. In an ailing global economy where most people can use every little bit of help they can get, it’s an idea arriving at an opportune time.

For more information about us, please visit

CONTACT: Joey Burzynski, (469) 333-0008,

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Source: MarketKarma

Written by asiafreshnews

August 27, 2015 at 5:15 pm

Posted in Uncategorized

Record-Breaking El Nino Will Take the Ag World by Storm & Drought…weathertrends360 Launches Year-Ahead Weather Solution to Prepare Farmers Across the World

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BETHLEHEM, Penn.  /PRNewswire/ — Weather Trends International launched to help farmers become PROACTIVE vs. REACTIVE with their 2015 and 2016 crop plans given the forthcoming impacts of the strongest El Nino in over 100 years. For over 12 years, many of America’s most successful retailers, seasonal manufacturers and Wall Street companies (Target, AutoZone, Walgreens, Coca-Cola, Unilever, JP Morgan, VF Corporation and over one hundred others) have been using weathertrends360business to plan billion dollar business decisions on inventory, marketing and advertising a year-ahead. Now this technology is being made available to every farmer in the world for annual subscriptions under $300 a year.

Hundreds of farmers and larger seed producers have been testing the technology in the Agricultural space over the past couple of years with significantly better PROACTIVE and profitable decision-making on the business of farming. The web and mobile tools provide year-ahead temperature, rainfall, snowfall and growing degree day forecasts; shorter term forecasts are available for soil moisture, soil temperature, evapotranspiration, wind, humidity, UV and sunshine hours with both long and short term forecasts covering 6.4 million locations worldwide.

  • “Based on wt360’s forecast of the coldest/wettest summer in 5 years I sold my corn very early in 2014 and netted $120,000,” Arnold Vander, Eide Farms (Illinois).
  • “Going with a lower variety corn based on the long range forecast netted me 10% higher yields and the state award for the highest non-irrigated yields of 241,” Curt Johnson, Rolling Hills Farm (Michigan).
  • “I highly recommend, having their year-ahead outlooks for my farm has changed the way we farm and sell corn.  Plus, they’ve nailed corn prices the past 4 years in a row, a year-ahead, $7.50 for 2012, $4.50 for 2013, $3.50 for 2014, $4.50 for 2015 and predicting $6.50 for 2016,” Farmer Dan Hunsicker (Pennsylvania).
  • “Weather is THE FACTOR in agriculture that has a direct impact in every element of a farmer’s business so we’re working with weathertrends360 to provide unique and highly accurate weather and crop models to growers giving them a clearer picture of future conditions to make more proactive decisions on the farm,” saidNoah Freeman, AgReliant Genetics Manager of Precision Technologies (Indiana).

“Farmers don’t need more data they need simple, actionable and proven longer range year-ahead forecast information on what the weather is most likely to do week-by-week so they can plan a proactive strategy for the year ahead,” said Bill Kirk, CEO Weather Trends International. A year-ahead plan that helps answer the questions: Which seed variety will maximize yields? Is it a late or early planting season? When to apply more or less fertilizer? Will pollination occur during a major heat-wave? Is it a bad pest year or bad disease year? Is harvesting too wet? Will there be higher or lower prices?

“Our vision here at Weather Trends International is to help any farmer, anywhere in the world increase yields to feed the world while taking some of the weather headaches away…and El Nino will bring one big headache, and potentially a severe drought in 2016,” added Kirk.

Bill Kirk, CEO & Co-Founder Weather Trends International
(O) 610-807-3585 (C) 484-903-6887

About Weather Trends International, Inc.
Weather Trends International’s ( mission is to provide any weather sensitive business (retailers, suppliers, financial services and agriculture) with innovative year-ahead business weather analytics and technology for Better Business in any Weather®.  Weather Trends is recipient of 12 national and international business technology awards for their statistical/math-based/24 climate cycle approach to long range global weather forecasting and ranked 5th Most Promising Company in America by Forbes Magazine.  The company’s web and mobile-based technology allows businesses anywhere in the world to become proactive vs reactive to the ever-changing weather and its influences on seasonal merchandise sales, store traffic, advertising effectiveness, equity/commodity prices and farming challenges – 11 months ahead!  Weather Trends, founded in 2002, is a privately held and venture capital-backed Delaware corporation with headquarters in Bethlehem, PA and Bentonville, AR.

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Source: Weather Trends International

Written by asiafreshnews

August 27, 2015 at 5:14 pm

Posted in Uncategorized

Spring and Fledge Partner to Form the First Virtual Impact-Only Accelerator

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— Spring and Fledge are co-launching FledgeX, a virtual accelerator for impact-focused companies around the world to have access to top international mentorship.

VANCOUVER, Canada, /PRNewswire/ — Spring Activator and Fledge are launching FledgeX, the world’s first virtual accelerator targeted solely at impactful and mission-driven startups. This program is the first of its kind for impact-based companies and aims to increase accessibility and “good growth” for entrepreneurs in remote communities who might otherwise be unable to access quality mentorship and resources. Fledge and Spring’s mutual goal is to help entrepreneurs succeed and make a difference no matter where in the world they’re starting up.

Spring and Fledge partner to accelerate impact-driven entrepreneurs wherever they’re starting up with FledgeX
Spring and Fledge partner to accelerate impact-driven entrepreneurs wherever they’re starting up with FledgeX

“Spring is very excited to be working on FledgeX”, says Keith Ippel, CEO of Spring Activator. “From our experience running Kick, we’ve seen that entrepreneurs in smaller communities value access to an accelerator to grow and connect on a global scale and maximize their positive impact. Here at Spring, we’re lucky to have Vancouver’svibrant startup community to lean on and hope to spark other communities with the same spirit that has allowed us to grow so quickly.”

Within 20 years, startups have gone from a rarity only found in places like Silicon Valley or Boston to popping up in areas as remote as the Canada’s Yukon because of technology. This trend, identified in Startup Compass’ 2015 startup ecosystem report and others, is growing and the resulting ecosystems are becoming a driving economic force in communities worldwide.

Spring and Fledge understand the changes occurring, and are working to accelerate this process among impactful entrepreneurs, giving them the opportunity and resources to grow. With this program, entrepreneurs are able to gain access to Seattle and Vancouver’s vibrant communities regardless of their location or accessibility.

Says Michael “Luni” Libes, Founder of Fledge: “Our goal at Fledge is to find the best ways to empower and accelerate socially conscious entrepreneurs to do good by doing business. FledgeX is the next step beyond our in-person programs, allowing us to reach any entrepreneur anywhere in the world the Internet reaches, bringing the education and mentorship of Seattle and Vancouver to their doorsteps. Spring is a perfect partner for us in this next step based on their proven track record with Kick and our common belief that real world problems can be solved by for-profit businesses.”

FledgeX is a completely virtual acceleration program that utilizes regional facilitators to lead workshops twice per week. Workshops will include speakers and mentors sourced from Spring and Fledge’s combined international network. Our combined network of over 300 mentors have included: Ryan Spong (CEO, Foodee) and Ambrosia Humphrey (VP Talent, Hootsuite).

Spring has previously partnered with Fledge on the Kick pre-accelerator program. In addition, Kick operates in dozens of other cities around the world. Spring has graduated four in-person cohorts and two virtual cohorts, bringing the total to 65 entrepreneurs graduated, 43 companies launched, and 55 new jobs created, from Canada’s remoteYukon, down to Venezuela. This past success has driven Spring and Fledge to concentrate on “good growth” and accelerate companies looking to make a positive change in the world.

“Having the opportunity to enjoy mentorship and guidance from the team at Spring has been invaluable for us here inVenezuela“, says Jesus Peñaloza, CEO of Pago en Red. “Our current geopolitical situation doesn’t create a favorable economic climate and having an international perspective that we can rely on is crucial for our success. Thanks so much to the Spring team for helping us during Kick and beyond!”

Applications for FledgeX are open now and close August 16. The program is set to run from September 28November 16, with an anticipated seven cohorts of seven entrepreneurs each all over the world. Applicants must be mission-driven and preference is given to those with proven traction (3-12 months past launch), but we can be swayed if you can convince us you’re you’re in it to win it. In order to increase the accessibility of this program, payment will take the form of 1% of total revenue up to $2M, with $799 cash tuition due at the start of the program.

About Spring: Spring is focused on helping high growth, for-profit, purpose-driven companies create meaningful change in our world. The Spring model is an evolution of the best elements of accelerator and incubator methodologies. We support companies with a mixed offering of targeted skills and resources, access to a strong network of mentors and investors, shared workspace, and access to capital.

About Fledge: Fledge is the conscious company accelerator, providing training, guidance, and mentorship to mission-driven for-profit startups, globally.

Keith Ippel (CEO, Spring Activator),,; Michael “Luni” Libes (Managing Director, Fledge),,

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Source: Spring Activator

Written by asiafreshnews

August 27, 2015 at 5:13 pm

Posted in Uncategorized

U.S. Businesses Express Cautious Optimism for Continued Business Expansion in ASEAN

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KUALA LUMPUR, Malaysia /PRNewswire/ — U.S. companies remain generally optimistic about business prospects in the Association of Southeast Asian Nations (ASEAN), according to the annual ASEAN Business Outlook Survey, released today by the U.S. Chamber of Commerce and the American Chamber of Commerce in Singapore. In a poll of 471 senior executives representing U.S. companies in all ten ASEAN countries, 72 percent reported that their company’s level of trade and investment in ASEAN has increased over the past two years, and an overwhelming 86 percent of respondents expect it to increase over the next five years.

“The ASEAN region continues its solid growth despite regional and global economic headwinds, and this survey demonstrates that U.S. business remains confident about prospects in ASEAN,” said Tami Overby, U.S. Chamber of Commerce Senior Vice President, Asia. “However, this confidence cannot be taken for granted. We have also seen a modest, but clear, downward drift over the past several years, in terms of some of overall indicators of optimism.”

Over half (53 percent) of respondents said that ASEAN markets have become more important in terms of their companies’ worldwide revenues over the past two years; this is ten percentage points lower than reported two years earlier. In addition, two-thirds (66 percent) of respondents this year expect ASEAN to become more important in terms of worldwide revenues over the next two years; while still high, this is 7 percentage points lower than two years earlier.

“In many ways, 2015 will be a landmark year for ASEAN,” said AmCham Singapore Executive Director Judith Fergin. “While the launch of the ASEAN Economic Community (AEC) will strengthen ASEAN’s attractiveness to investors, the priorities ASEAN sets for the post-AEC agenda will determine the pace of development across the region.”

In terms of future priority areas of work to enhance regional economic integration, survey respondents placed the greatest emphasis on overcoming non-tariff barriers to trade, increasing transparency, and promoting good governance.

“This means that policymakers in ASEAN – like everywhere else around the globe – must maintain and improve their competitiveness and attractiveness to investment,” Overby said. “For the United States, it means that we need to continue to work in partnership with ASEAN to identify the policies that will best promote long-term economic growth to the benefit of both ASEAN and the United States.  The TPP is a huge part of this picture for the ASEAN countries that are participating in it, and we continue to encourage those countries that are not to consider joining.”

U.S. companies identified a variety of concerns and impediments to their growth in the region. As in previous years’ surveys, corruption was the top issue across ASEAN, cited by the majority of respondents in all countries except Brunei and Singapore. American companies also highlighted burdensome laws and regulations, lack of transparency, poor quality of infrastructure, and the difficulty in moving products through customs in some countries as obstacles to greater investment. 77 percent of respondents to this year’s survey reported that exchange rate volatility has a “significant” or “somewhat significant” impact on their business operations in the region.

“This year’s ASEAN Business Outlook Survey clearly demonstrates that American investors remain strongly positive about business prospects across the region. It also points to important areas where continued progress along the continuum of ASEAN integration has the potential unleash enormous additional opportunities for growth,” Fergin stated.

The complete survey is available here. For more on this topic, a powerpoint presentation is available here.

About AmCham Singapore

The American Chamber of Commerce in Singapore is the leading international business association inSingapore with over 5,000 members representing more than 750 companies. American companies’ direct investment in Singapore exceeds an estimated US$179 billion.

About the U.S. Chamber of Commerce

The U.S. Chamber of Commerce is the world’s largest business federation representing the interests of more than 3 million businesses of all sizes, sectors, and regions, as well as state and local chambers and industry associations. Its International Affairs division includes more than 50 regional and policy experts and 25 country- and region-specific business councils and initiatives. The U.S. Chamber also works closely with 116 American Chambers of Commerce abroad.


Thomas McNutt, AmCham Singapore,, +65-6597-5732

Chris Hoyler, U.S. Chamber of Commerce,, +1(202) 463-5682

The American Chamber of Commerce in Singapore
The U.S. Chamber of Commerce

Written by asiafreshnews

August 27, 2015 at 12:54 pm

Posted in Uncategorized