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Archive for November 26th, 2014

Dorsett International is Now in London

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-Dazzling launch party featured aerial gymnasts, Beefeaters, terracotta warriors and Chinese drummers

KUALA LUMPUR, Malaysia, Nov. 25, 2014 /PRNewswire/ — Shepherds Bush in West London was a-buzz recently as Dorsett Hospitality International threw a party to remember, celebrating its arrival into London with the official opening of Dorsett Shepherds Bush. The new London flagship property is the newest addition to the Dorsett Hospitality International portfolio and the company’s first hotel to open in the UK.

In homage to the company’s Chinese roots, a fantastical east-meets-west themed party delighted guests, who included selected local West London businesses, council representatives from the borough of Hammersmith and Fulham, corporate clients, VIP press from the UK, Hong Kong, Mainland China and Malaysia, and friends of the Dorsett brand. The hotel exterior was ablaze with colourful lights and guests were met by a London Beefeater and a Chinese terracotta warrior at the door before being ushered into the party.

The hotel’s lobby, the beautiful Jin bar and Pictures restaurant came alive with an Oscars-style red carpet, dramatic lighting, six red and gold lanterns suspended from the ceiling and quirky touches including China British bulldogs and lucky Fortune Cats as table decorations.

Guests mingled while sipping Champagne and enjoying a delicious selection of dim sum, expertly prepared by the team at Shikumen, the new Chinese fine-dining restaurant that has just opened adjacent to the hotel and delightful spread by Pictures, the hotel’s all-day dining restaurant.

A glamorous string quartet provided musical entertainment throughout the evening, and a group of Chinese drummers added drama to the proceedings. Aerial gymnasts dressed in sparkling gold leotards hung from the ceiling to top up guests’ Champagne in a novel fashion before performing a dizzying aerial display, suspended on billowing red silk ropes under the glass ceiling, high above Jin Bar. Fay Presto, a magician who has performed for the Queen and was previously voted “Party Entertainer of the Year” by Tatler magazine, performed mind-boggling magic tricks within the crowd as they enjoyed the party.

“We are celebrating the successful opening of Dorsett Shepherds Bush, and also Dorsett’s arrival into London….We are a young hotel group but so far the journey has been a really exciting one — the group has grown from strength to strength. We started with our first hotel in Kuala Lumpur to now, managing and operating 30 hotels with more than 8,500 rooms globally. Currently there are eight hotels in the pipeline including our second project in London, Dorsett City London in Aldgate, which makes us one of the fastest growing Asian hospitality companies. While we continue to increase our presence here, I believe it is equally important to connect with the local community where we operate,” said Winnie Chiu, President and Executive Director, Dorsett Hospitality International, as she took to the stage to welcome guests and thank the members of her team who have worked tirelessly to make the hotel and the opening event a true success.

A surprise video sent from the London Mayor’s office showed Mayor Boris Johnson welcoming Dorsett Hotels to the capital, and in typical pithy fashion declaring “Dorsett Shepherds Bush: I en-Dorsett”.

“I am delighted to welcome our guests to Dorsett Shepherds Bush, and to be bringing Dorsett hospitality to the UK for the first time. This evening is a perfect example of our ethos — British splendour and tradition meets Asian hospitality. We want to become a place to enjoy for guests and locals alike here in Shepherds Bush and look forward to showcasing the Dorsett brand here in West London,” commented Hilary Cross, General Manager, Dorsett Shepherds Bush London.

With their strong record of building, operating and managing 30 hotels in Asia (Mainland China, Hong Kong, Singapore and Malaysia), Dorsett Hospitality International targets key cities with high demand and growth potential. Dorsett Shepherds Bush is the first of a number of London projects in the pipeline to open.

http://www.dorsett.com

About Dorsett Hospitality International

Dorsett Hospitality International (HKEx Stock Code 2266), is a spin-off from Far East Consortium Limited. With three brands under its umbrella ….the upscale and midscale Dorsett Hotels & Resorts and d.Collection comprising a range of charismatic boutique hotels; and the value-led Silka Hotels; the group currently owns over 30 hotels in Mainland China, Hong Kong, United Kingdom, Singapore and Malaysia; including eight more scheduled to open within the next two years in Mainland China, Hong Kong, United Kingdom and Malaysia.  For more information on Dorsett Hospitality International, visit: dorsett.com.

Media Contacts:

Kattie Hoo
Director of Marketing and Communications
M: +6016-2011-340
E: kattie.hoo@dorsett.com.

KahPeng Loke
Communications Manager
M:  +6016-2011-343
E:  kahpeng.loke@dorsett.com

Y Yuen
Public Relations Manager
M: +852-6223-0100
E: yohji.yuen@dorsett.com

Source: Dorsett Hospitality International

Related stocks: HongKong:2266

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Written by asiafreshnews

November 26, 2014 at 4:23 pm

Posted in Uncategorized

FITCH Wins Three Awards at the Transform Awards Asia Pacific 2014

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HONG KONG and SINGAPORE  /PRNewswire/ — FITCH was honoured at the inaugural Transform Asia Pacific (APAC) awards last week, winning three awards: Gold in Best Visual Visual Identity from Retail Sector category for the work with VIVID Homes by B&Q China and a Highly Commended award for TianHe allgood in the same category, along with a Bronze in Best Brand Experience category for the work with Asian Paints in India The design work for these projects were carried out by FITCH’s Singapore office, the most awarded in the FITCH network.

The long-term collaboration between Asian Paints and FITCH has seen a seamless retail experience being implemented across Asian Paints’ flagship stores and dealer outlets throughout India. For VIVID Homes, FITCH looked holistically at the future of home improvement and developed the new brand for B&Q in China, reinventing how people renovate their homes. VIVID is pioneering a more collaborative customer experience, setting new home renovation standards in China that stands for quality, safety, and trust. The TianHe allgood brand was conceived from a department store retailer’s ambition to create a distinct new supermarket brand, which would become a new benchmark offer in China.

Representing FITCH at the awards ceremony, Simon Bolton, CEO of FITCH Worldwide, said, “I’m delighted to report that FITCH did extremely well in the inaugural Transform awards. FITCH Singapore was lauded for work for VIVID (Gold), Asian Paints (Bronze), and Highly commented for TianHe. The awards provide an important platform for international recognition of excellent work in brand development in the region.”

Recognising the best in brand repositioning, brand development and transformation, Transform has run its awards programme in Europe for five years prior to this first foray into APAC region.

Andrew Thomas, publishing editor of the Transform magazine, commenting on the inaugural awards programme: “The standard of work coming out of the Asia Pacific region is as good as any from around the world. There is much for which brand practitioners and their agencies and counsel can feel proud. We feel privileged to be a footnote in their organisations’ stories by providing a platform from which to recognise the excellence of their changing brand narratives.”

ABOUT FITCH

Designing the future. FITCH transforms consumer experience and accelerates business success. We deliver seamless solutions by combining the physical, human and digital elements of a brand to create unique experience signatures.

FITCH is a leading global retail and brand consultancy with an integrated offer of strategy, design and implementation, which enables us to deliver across all touchpoints. We do this for clients that include adidas, B&Q, Brown-Forman, Dell, H&M, Philips, P&G, and Sberbank. FITCH is a WPP company (NYSE).

For further information, please contact:

Jessalynn Chen
T: +65-6538-2988
jessalynn.chen@fitch.com
www.fitch.com

Source: FITCH
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Written by asiafreshnews

November 26, 2014 at 4:18 pm

Posted in Uncategorized

Landor Associates Greater China Honored with 5 Awards Across Categories at the First Annual Transform Awards Asia Pacific, Including Best Overall Visual Identity

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HONG KONG  /PRNewswire/ — Landor Associates’ excellence in brand strategy and design in diverse sectors was recognized and honored at the first annual Transform Awards Asia Pacific. Landor was honored a total of 5 times including Gold and Bronze awards for work with Seamarq (a new hotel brand developed for Hyundai in South Korea) and VIV (a new private petroleum retailing brand from Nanjing).

The work for VIV won two Golds — one in category of Best implementation of brand development and one in the category Best visual identity from the energy and extractives sector — as well as one Bronze in the category ofBest corporate rebrand following a merger or acquisition. The work for VIV was also given an award in the category of Best overall visual identity.

The work for Seamarq Hotel was awarded a Gold in the category of Best visual identity from the travel & leisure sector.

These awards follow closely on Landor’s recent win of a Silver medal at the 7th ROI Festival in Shanghai in the category of product/package design for its innovative and successful development of the Me&U condom brand for Durex.

About the Transform Awards

The Transform Awards Europe has recognized excellence in brand development since 2010. 2014 is the first year they have been carried out in Asia-Pacific. The program is the industry benchmark for brand evolution, brand development and brand transformations. A panel of experienced in-house practitioners, branding experts and journalists from companies including Intel, Virgin Active, Standard Chartered Bank, Fonterra and SingTel were chosen to judge each of the entries. For more information go to http://www.transformmagazine.net/awards/asia/.

About the ROI Festival

The annual ROI Festival is the creative award celebrating works that help to realize business value and are a true return on investment. For more information go to http://www.roifestival.com.

About Landor Associates

As a global leader in brand consulting and design, Landor helps clients create agile brands that thrive in today’s dynamic, disruptive marketplace. Our work enables top brands — from Barclays to BMW and Tide to Taj — to stand for something while never standing still.

Landor’s branding services include strategy and positioning, identity and design, brand architecture, innovation, naming and verbal branding, research and analytics, environments and experience, engagement and activation, and digital and social media.

Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Today, Landor has 27 offices in 21 countries, working with a broad spectrum of world-famous brands. Clients include BMW, BP, Cathay Pacific Airways, Diageo, FedEx, GS Caltex, Haier, HSBC, Jin Jiang Group, LG Group, Microsoft, Midea, PepsiCo, and Uni-President.

Landor is a member of the Young & Rubicam Group network within WPP, the world’s largest marketing and communications firm. For more information, please visit Landor.com and follow Landor on Facebook and Twitter.

Landor Associates
17 Floor Kinwick Centre
32 Hollywood Road
Central, Hong Kong
+852- 2851-8173 phone
+852-2544-9199 fax
www.landor.com

For More Information:

Peter Mack
+852-9660-9673
peter.mack@landor.com

Source: Landor Associates
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Written by asiafreshnews

November 26, 2014 at 4:14 pm

Posted in Uncategorized

Asia Plantation Capital Wins ‘Best Forestry Asset Management Team’ Award for 2014

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SINGAPORE, Nov. 21, 2014 /PRNewswire/ — Capital Finance International (CFI.co) — a print journal and digital resource platform reporting on business, economics and finance — has honoured Asia Plantation Capital as the ‘Best Sustainable Asset Forestry Management Team – Global,’ in its Asset Management Awards for 2014.

Asia Plantation Capital’s plantations have helped restore the “Fragrant” tree in Hong Kong.
Asia Plantation Capital’s plantations have helped restore the “Fragrant” tree in Hong Kong.

 

Mixed crop planting for the benefit of Asia Plantation Capital employees.
Mixed crop planting for the benefit of Asia Plantation Capital employees.

 

Asia Plantation Capital supporting children’s education in Sri Lanka
Asia Plantation Capital supporting children’s education in Sri Lanka

The judges recognised Asia Plantation Capital’s contribution to the environment, and acknowledged the company’s effective and dedicated focus on sustainability, while simultaneously delivering excellent results as a business.

In announcing the award, Capital Finance International said, “Our winner, Asia Plantation Capital, has projects across four continents and assets owned or under management that are expected to exceed US$1 billion in the not too distant future. Asia Plantation Capital works sensitively with local communities to provide much needed investment, as well as social and cultural support, in order to discourage deforestation and illegal logging activities. We are happy to note that locals employed by Asia Plantation Capital are very well treated and provided with meaningful opportunities to improve their economic prospects in ways that protect and nourish the environments in which they live.”

Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand, Malaysia, China, Laos, India,Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.

Part of the Asia Plantation Capital Group, Asia Plantation Capital (APC) also serves as plantation and agricultural managers and advisors to several Private Equity Funds that focus on the forestry, farming, and renewable energy investment sectors. To date, in excess of US$600 million worth of plantations and biological assets are currently owned and/or under management on behalf of private clients, and this is expected to rise over the next decade, with a near horizon forecast of US$1 billion.

At the heart of Asia Plantation Capital’s mission statement is the intention to become the world’s leading operator of sustainably managed forestry and agricultural plantations. These operations range from project evaluation and plantation management, through to forestry product distribution. APC strongly regards corporate responsibility as not simply being about securing profits for shareholders and investors, but also about contributing positively to society and the environment.

“We are incredibly proud that Asia Plantation Capital has received this award,” said Mr Barry Rawlinson, Chief Executive Officer, Asia Plantation Capital Asia Pacific. “Sustainability was one of concepts at the forefront of our minds when we started the company, and although there have been challenges along the way, we have stuck, steadfastly, to our mission and the values of sustainable practices and building up the communities that we are part of. The recognition of our efforts through this award is very much appreciated.”

He continued, “The greatest reward for us, however, has been seeing the positive impact we have on the communities that we are in. This is a never ending commitment from us, and we will continuously strive to develop and improve our efforts in sustainability.”

From the start to the end of the process, APC takes specific measures when acquiring plantations, and carefully designs each subsequent stage to ensure sustainability. At each phase — from initial plantation stock and land selection, to the inoculation techniques and end processing — systems have been subjected to rigorous scientific analysis and review.

The company is committed to research and development, and is constantly developing and enhancing techniques and technologies to expand the growth of the Aquilaria tree, bamboo, teak and other agroforestry projects in an environmentally friendly manner. To achieve this, Asia Plantation Capital has established an international Board of Scientific Research Advisors, comprised of experts in the field, and garnered from leading universities.

“We are constantly looking at ways to improve and update our practices with research from our international Board of Scientific Research Advisors, while always embracing new industry developments and standards,” said Mr Rawlinson. “Forestry and agriculture management has a very direct and immediate impact on the world in which we live, and we are always cognisant of the vital role we play in ensuring the sustainability of the environment, and society as a whole.”

The results of this research have made Asia Plantation Capital the largest commercial grower of Aquilaria trees inSoutheast Asia, from which APC produces 100% pure, natural, and sustainable Oud oils for the international fragrance market, as well as the medical and incense industries.

All Aquilaria trees are harvested through a process that ensures sustainability, and sold to the international market with CITES certification, to demonstrate that the crop is grown, harvested and transported in an ethical and sustainable manner. The company stands firm in promoting the use of certified wood and certified wood products as the best way in which to prevent deforestation, protect biodiversity and combat poverty in the rainforest regions.

In Hong Kong, the formerly abundant Aquilaria tree (which in part gave the island its name, ‘Fragrant Harbour’), has almost been wiped out as a species, with the exception of a small farm on the island. Asia Plantation Capital is currently working closely with the said farmer, to reintroduce the tree to the island in greater numbers, and to ensure that it is grown and harvested in a sustainable manner. It is hoped that in due course, the tree will once again become a significant part of the territory’s flora.

Another of Asia Plantation Capital’s underlying core business principles is the dedication to working closely with communities, taking them away from deforestation and the illegal logging activities that were previously seen as a main source of income in some regions of Asia. Sustainability is more than just keeping things green; it’s also about investing in the community.

Local labour is employed in all APC’s plantations, and paid substantially above the annual average wage in all the countries in which they operate. Employees work 8-hour days, and enjoy ample rest periods, and in Sri Lanka (for example), staff and their families are even provided with free land on which to grow their own crops. Asia Plantation Capital also finances employees in the purchase of their own homes, or in the upgrading of their existing accommodation.

A regulated system of intercropping on plantations is employed, ensuring that trees are provided with cover and protection during the early years, by the crops that are planted between them. This system introduces nutrients to the soil in order to help the trees develop, while also providing revenue and food for employees. It is an exercise that is used widely in ethical plantations around the world. All surplus food crops are sold in the local markets, providing extra income for plantation workers.

Asia Plantation Capital also actively participates in building up the communities in which it operates, by supporting local education with the provision of educational materials, and by investing in cultural infrastructure and other important projects designed to enhance the quality of life in those communities.

Notes for Editors:

For further information, please contact:

Adrian Heng
Group Marketing Director
Email: adrian.heng@asiaplantationcapital.com
Office: +65 6222 3386
Mobile: +65 9750 7440

About Asia Plantation Capital

Quick facts:

  • US$ 600 million – combined value of assets owned and under management
  • US$ 53.5 million – turnover in the last financial year
  • US$ 100 million – turnover forecast for current financial year
  • 2,000,000 – Aquilaria trees today, on Agarwood plantations.

Asia Plantation Capital (APC) is the owner and operator of a diverse range of commercial plantation and farming businesses across the Asia-Pacific region and around the world, and is part of the Asia Plantation Capital Group of associated companies. Its focus is on multicultural and diverse plantation projects geared to the domestic and commercial demands of the countries in which it operates. Working closely with, and supporting local communities, is an underlying core principle of the APC business, providing social and cultural support, as well as investment, to move these communities away from deforestation and illegal logging activities, previously seen as a main source of income in some regions of Asia. Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand,Malaysia, China, Laos, India, Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.

Promoting the use of sustainable and certified wood is the best way of preventing deforestation, protecting biodiversity, and combatting poverty in the tropical rainforest regions. For the yachting sector (a major user of teak) which strives for excellence and which is already involved in environmental efforts, this is also a way of ensuring that no wood from illegal logging is used.

About CFI.co

CFI.co, a print journal and online resource reporting on business, economics and finance, recognises that the traditional distinction between emerging and developed markets is now far less meaningful as world economies converge. Headquartered in London, the world’s most multicultural city, CFI.co brings you coverage and analysis of the drivers behind change. Combining the views of leading multilateral and national organisations with thought leadership from some of the world’s top minds — our dedicated editorial team ensure that readers better understand the forces influencing and reshaping the global economy.

CFI (Capital Finance International) provides news, analysis and commentary on the markets worldwide. We address economic, political and business factors affecting these markets and help identify regions, industry sectors and companies that will succeed.

Photo – http://photos.prnasia.com/prnh/20141121/8521407002-a
Photo –
http://photos.prnasia.com/prnh/20141121/8521407002-b
Photo –
http://photos.prnasia.com/prnh/20141121/8521407002-c

 

Source: Asia Plantation Capital

Written by asiafreshnews

November 26, 2014 at 4:12 pm

Posted in Business & Finance

Asia Plantation Capital Contributes To Regional Business Sustainability at Responsible Business Forum 2014

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-CEO of APC to deliver keynote speech on practising ‘360 degree’ sustainability, and participates in the Food, Beverage and Agriculture working group, to agree on commitments and policy recommendations geared towards increasing sustainability.

SINGAPORE, Nov. 25, 2014 /PRNewswire/ — CEO of Asia Plantation Capital, Barry Rawlinson, delivered a Leadership Perspective keynote speech at the Responsible Business Forum on Sustainable Development 2014, held at the Marina Bay Sands, Singapore.

The three day forum has gathered business leaders, NGOs and policy makers from around the world, to share practical solutions for sustainable growth and creating shared value with economic, social and natural capital.

In his keynote speech, Barry Rawlinson spoke about promoting sustainability, but at the same time going beyond the simple concept of environmental consciousness, and on to promoting and attaining higher levels of sustainability.

“It is neither possible nor desirable for businesses simply to be environmentally aware,” said Rawlinson.

“Sustainability has to be holistic, and that has always been the abiding ethos of Asia Plantation Capital. It’s what we believe in, and what we strive for. On top of various green initiatives that are mandatory for all our company’s activities, APC has been partnering the communities in the areas in which we operate, to raise the standards of education; improve the quality of life; and provide for social improvements through cultural and economic developments. This approach reaps wider benefits in terms of sustainability, as communities realise that there are positive alternatives to illegal logging and deforestation.”

“The implementation of a holistic sustainable approach,” he continued, “has to come from top management, and the message has to be consistent, communicable, and reinforced by active participation to all members of staff.”

He added, “The message of sustainability is ingrained in our corporate mission and the values we espouse as an organisation, and we make sure that we practise what we preach.”

An example of APC fulfilling their commitments to a socially conscious ethos can be seen in their programme to finance employees in either the purchase of their own homes, or in the upgrading of their existing accommodation. APC also encourages and allows employees to grow food crops on the company’s plantations – supplementing and augmenting their food supplies. Surplus food crops, as determined by the employees themselves, can be sold on the open market, thereby providing extra income.

APC’s Group Marketing Director, Adrian Heng, sat on the panel of the Food, Beverage and Agriculture working group, with his peers consisting of representatives from Unilever, ZSL, Monsanto, Food Industry Asia, and Landmark Asia.

“Businesses today need to understand the leading role they can, and must play in leading the charge towards sustainability,” said Heng. “Profitability and sustainability are not two separate and conflicting concepts. With some planning and commitment, they can actually complement each other, and we at APC would like to suggest that they should be inseparable. We have to find ways in which we can work with governments, NGOs and local communities to make a positive impact. We view corporate responsibility as not simply being about profit for shareholders and investors, but also about genuinely engaging individuals and corporate entities; encouraging them to contribute positively to society and the environment.”

Asia Plantation Capital’s achievements in the field of sustainable business have already attracted international recognition, with a host of awards being garnered, including ‘The best Sustainable Forestry Asset Manager 2014’, from CFI.co, as well as being shortlisted in the finals of the ‘Sustainable Business Innovation Award’, by Organic Monitor, at the finals held in Paris. This is on top of multiple awards for end consumer products from the company’s plantation projects.

As a Singapore based company with offices throughout Southeast Asia, APC is helping to put corporate entities based in Asia at the forefront of sustainable business practices.

This high-level working group brings about agreements on commitments and policy recommendations to increase sustainability in the food, beverage and agricultural sectors. Recommendations concluded will then be presented to decision makers and policy makers at a series of regional meetings in 2014.

The Responsible Business Forum was recently named the ‘World’s Greenest Event’ at the Green Meeting Industry Council Awards in Frankfurt. It aims to present practical ways in which to accelerate solutions for a more sustainable world, while increasing business and industry growth, seeing keynote addresses by representatives from government bodies around the world, WWF Singapore, WWF Philippines, Forum for the Future, FSG and many more.

Notes for Editors:

For further information, please contact:

Adrian Heng
Group Marketing Director
Email: adrian.heng@asiaplantationcapital.com
Office: +65-6222-3386
Mobile: +65-9750-7440

About Asia Plantation Capital

Quick facts:

  • US$ 600 million – combined value of assets owned and under management
  • US$ 53.5 million – turnover in the last financial year
  • US$ 100 million – turnover forecast for current financial year
  • 2,000,000 – Aquilaria trees today, on Agarwood plantations.

Asia Plantation Capital (APC) is the owner and operator of a diverse range of commercial plantation and farming businesses across the Asia-Pacific region and around the world, and is part of the Asia Plantation Capital Group of associated companies. Its focus is on multicultural and diverse plantation projects geared to the domestic and commercial demands of the countries in which it operates. Working closely with, and supporting local communities, is an underlying core principle of the APC business, providing social and cultural support, as well as investment, to move these communities away from deforestation and illegal logging activities, previously seen as a main source of income in some regions of Asia. Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand,Malaysia, China, Laos, India, Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.

Promoting the use of sustainable and certified wood is the best way of preventing deforestation, protecting biodiversity, and combatting poverty in the tropical rainforest regions. For the yachting sector (a major user of teak) which strives for excellence and which is already involved in environmental efforts, this is also a way of ensuring that no wood from illegal logging is used.

Source: Asia Plantation Capital

Written by asiafreshnews

November 26, 2014 at 10:48 am

Posted in Business & Finance

A Traditional Parisian Chic Christmas Experience Lights-up LANDMARK

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-A Magical ‘Mini-Paris’ Awakens with the Launch of LANDMARK’s French-themed Festivities

HONG KONG /PRNewswire/ — LANDMARK, the epitome of top-tier luxury shopping, high fashion, prestigious lifestyle and fine international dining, awakens Christmas spirits and memories of a ‘mini-Paris’ today, with the launch of its Parisian chic Christmas installations and festive shopping campaign.

Stylish French curator Ines de la Fressange through her lifestyle brand has decided to creatively interpret and design a uniquely French traditional Christmas to LANDMARK.
Stylish French curator Ines de la Fressange through her lifestyle brand has decided to creatively interpret and design a uniquely French traditional Christmas to LANDMARK.
Stylish French curator Ines de la Fressange through her lifestyle brand has decided to creatively interpret and design a uniquely French traditional Christmas to LANDMARK.
Stylish French curator Ines de la Fressange through her lifestyle brand has decided to creatively interpret and design a uniquely French traditional Christmas to LANDMARK.
One of the key highlights of LANDMARK’s Parisian Christmas, is a confectionary candy house at LANDMARK ALEXANDRA. The candy house is a great place to pick up a special treat or a gift for your favorite sweet lover.
One of the key highlights of LANDMARK’s Parisian Christmas, is a confectionary candy house at LANDMARK ALEXANDRA. The candy house is a great place to pick up a special treat or a gift for your favorite sweet lover.

In a special creative collaboration with celebrated French designer, author, style icon and famed Karl Lagerfeldsupermodel muse, Ines de la Fressange, LANDMARK has been transformed into magical Paris-themed traditional Christmas scenes dotted throughout LANDMARK’s 4 iconic buildings including, LANDMARK ATRIUM, LANDMARK ALEXANDRA, LANDMARK CHATER and LANDMARK PRINCE’S.

Ines has drawn on her childhood memories of Christmas to create a truly unique series of charming installations that reflect what it is like to celebrate Christmas in Paris and bring French sophistication to the festive shopping season at LANDMARK.

A total of 282 miniature activities illuminated by 1,000 light combinations will ‘spring to life’ during the light show in special interludes.  A series of charming city-scenes feature Santa coming out from the centrepiece clock tower, lovers kissing in a Parisian café, festive-fun families skimming over a Christmas ice-rink installation, a fanciful French fashion show and charming illuminated lighting displays.

The installation took an international construction team of 150 specialists to complete.  A total of 160 Ines-inspired ‘figurines’ with 3,000 structural pieces enrich and add character to the Parisian Christmas cityscapes. Mini memorable festive moments include girls enjoying Christmas shopping; father and son decorating the Christmas tree; mother and daughter sending a postcard to Santa; a gentleman proposing to his girlfriend along the river side.  2 mini “Ines” are posed within the scenes, with her beloved dog at the park and spotted in front of the fashion show. A Paris city-scene with clock tower, hot air balloons, and métro scene are located in LANDMARK ATRIUM, together with a delightful Candy House at LANDMARK ALEXANDRA and a Citroën car full of gift at LANDMARK CHATER.

Children are encouraged to post their Christmas wishes to Père Noël (Santa Claus), on special Ines-inspired postcards, into Parisian-style post boxes located across LANDMARK’s 4 iconic buildings, on the G/F of LANDMARK ATRIUM; and 1/F of LANDMARK CHATER, LANDMARK ALEXANDRA and LANDMARK PRINCE’S.  For every card posted, LANDMARK will make a HK$20 donation to Make-A-Wish kids.

LANDMARK is also supporting Make-A-Wish this Christmas by inviting visitors to donate HK$30 to HK$50 with complimentary French candies or donate HK$100 for a LANDMARK’s Limited Edition Parisian Tote Bag designed by Ines de la Fressange, with all proceeds going to the charity.

Have a Parisian Christmas with the perfect winter wardrobe, festive home and gift ideas for her, for him and for kids. Shop for Christmas at LANDMARK! From 24th November to 26th December, 2014, shoppers spendingHK$5,000 or above can enter into a lucky draw to win a HK$500 gift certificate*. Upon purchase of HK$50,000 or above, shoppers will be entitled to gift certificates valued between HK$500 and HK$13,000 and the top spender will receive a HK$200,000 gift certificate.

Purchase Level

Gifts

Top Spender *

Receive LANDMARK gift certificates with total worth of HK$200,000

HK$500,000 or above*

Receive LANDMARK gift certificates with total worth of HK$13,000

HK$200,000 or above*

Receive LANDMARK gift certificates with total worth of HK$4,000

HK$100,000 or above*

Receive LANDMARK gift certificates with total worth of HK$1,500

HK$50,000 or above*

Receive a LANDMARK HK$500 gift certificate

HK$5,000 or above*

Enter into a lucky draw to win a HK$500 gift certificate

The Parisian theme continues with LANDMARK’s online presence, with a special “Paris in Your Eyes”* photo contest. From 27th November to 28th December, 2014, snap your favourite Parisian Christmas scenes at LANDMARK for a chance to win HK$1,000 in gift certificates. The 3 submissions with the best photos and heart-warming greeting will be selected from LANDMARK’s Facebook and Instagram sites respectively to receive theHK$1,000 gift certificate prizes.

You can read more about LANDMARK, throughout the year, in our newly redesigned and re-imagined LANDMARK Magazine, which launches during the Christmas season, exploring the very best the worlds of luxury and fashion have to offer.

To receive our latest news and register for upcoming events, please sign up for LANDMARK eNewsletter atwww.landmark.hk; or follow us on Facebook at www.facebook.com/Landmark.hk; Instagram channel atwww.instagram.com/landmarkhk or search “landmarkhk”; hashtags at #LANDMARKHK; Sina Weibo account at www.weibo.com/landmarkhk.

*Terms and conditions apply

– end –

Christmas Installations Photo Download:

https://www.dropbox.com/sh/890e8ba7sqz8ctc/AABQGXURmpqfXpFV8CH5i0I5a?dl=0

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About LANDMARK

LANDMARK represents the epitome of top-tier luxury shopping and lifestyle experiences. Drawing from a rich heritage which  began in 1904 – LANDMARK today is the luxury shopping destination of Hongkong Land’s Central portfolio including 4 iconic buildings, LANDMARK ATRIUM, LANDMARK ALEXANDRA, LANDMARK CHATER and LANDMARK PRINCE’S. LANDMARK offers approximately 208 of the finest stores and restaurants which are all seamlessly linked by pedestrian bridges. From high fashion and accessories to watches and jewellery, from luxury living to beauty and grooming, from international cuisine to authentic gourmet dining, LANDMARK brings the ultimate shopping experience to the discerning customers.

About Hongkong Land

Hongkong Land is one of Asia’s leading property investment, management and development groups.  Founded in 1889, Hongkong Land’s business is built on excellence, integrity and partnership.

The Group owns and manages almost 800,000 sq. m. of prime office and luxury retail property in key Asian cities, principally in Hong Kong and Singapore.  Hongkong Land’s properties attract the world’s foremost companies and luxury brands.

The Group’s prime Hong Kong portfolio of some 450,000 sq. m. is located in the heart of the Central district.  InSingapore, its 165,000 sq. m. portfolio consists largely of prestigious office space located at Marina Bay, much of which is held through joint ventures.  The Group also has a 50% interest in a prime office complex in Central Jakarta, and has a number of projects under development that include a luxury retail centre at Wangfujing in Beijing.

Hongkong Land is developing a number of largely residential projects, in cities across Greater China and Southeast Asia.  In Singapore, its subsidiary, MCL Land, is a well-established residential developer.

Hongkong Land Holdings Limited is incorporated in Bermuda.  It has a primary listing on the London Stock Exchange, and secondary listings in Bermuda and Singapore.  The Group’s assets and investments are managed from Hong Kong by Hongkong Land Limited.  Hongkong Land is a member of the Jardine Matheson Group.

Photo – http://photos.prnasia.com/prnh/20141124/8521406980-a
Photo – http://photos.prnasia.com/prnh/20141124/8521406980-b
Photo – http://photos.prnasia.com/prnh/20141124/8521406980-c

Source: Hongkong Land
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Written by asiafreshnews

November 26, 2014 at 9:38 am

Posted in Uncategorized