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Omnicom Launches eg+ Worldwide To Create A Leading Global Production And Implementation Group

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— E-Graphics Worldwide and Hub Plus Join to Provide Clients with Intelligent Collaboration, Custom Solutions and Strong Global Reach
NEW YORK, April 14, 2014 /PRNewswire/ — E-Graphics Worldwide and Hub Plus, Omnicom Group (NYSE: OMC) companies, today announced they have merged to form eg+ worldwide. The new company will provide a client-focused network for production and tailored implementation solutions.
Logo – http://photos.prnewswire.com/prnh/20140411/NY03428LOGO
E-Graphics and Hub Plus have highly complementary capabilities and have a history of collaboration on behalf of their clients. Together, they will make eg+ a leader in harnessing the latest technologies to help global brands implement, amplify and localize creative concepts across moving image, digital and print channels. The new agency will use a proprietary technology platform that offers clients a one-stop shop for asset, workflow and project management, as well as transcreation, delivery and a tried and tested transition program.
eg+ will deliver its services globally through key offices in Los Angeles, London, New York, Paris, Singapore and Tokyo with additional offices in China, France, Germany, Japan, Italy, Mexico, the Netherlands, South Africa, Switzerland, Thailand, the United Kingdom and the United States. The eg+ offices will be supported by digital production centers in China, India, Mexico and Poland.
“With the launch of eg+, we are leveraging the very best technologies, talent and the extensive resources within Omnicom to help our clients meet the challenges of an increasingly diverse, complex, and global media landscape,” said John Wren, President and CEO, Omnicom.
The more than 1,200 implementation, technology and production specialists of eg+ will be led by Paul Hosea, as CEO Worldwide; Simon Toaldo, as President International; Mark Rhys Thomas, Chief Strategy Officer Worldwide; Myles Peacock, President, Americas and Global Client Leader; and Jason Van Praagh, Chief Technology Officer.
“New technologies and communications channels have added significant complexity in the way brand messages are delivered to consumers,” said Hosea. “Clients are seeking partners to help them transform the way they deliver these messages consistently and effectively across markets. Together, we will utilize the latest in technology and a DNA steeped in innovation to manage their messages cross-channel and around the world.”
About eg+ worldwide:
eg+ worldwide (www.egplusww.com) is Omnicom’s global implementation and production agency, providing tailored strategies and implementation for all asset production, management, distribution and ROI quantification. Dedicated to client engagement, agency integration and technological innovation, eg+ excels across channels and across borders through its diverse Centers of Excellence and has more than 1,200 production, technology and communications experts in 39 offices throughout the Americas, EMEA and Asia Pacific including four digital production centers in China, India, Mexico and Poland.
About Omnicom Group:
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 100 countries.
Source: Omnicom Group

Written by asiafreshnews

April 15, 2014 at 2:49 pm

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