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Perfect World’s Malaysian Subsidiary Takes Over Local Management of Zhu Xian and Chi Bi

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BEIJING /PRNewswire/ — Beijing Perfect World Network Technology Co., Ltd. (“Perfect World”), a leading online game developer and operator based in China, announced the termination of its cooperation with Malaysia- and Singapore-based partners for management of its titles Zhu Xian and Chi Bi. With its new Malaysian subsidiary in place, Perfect World, as the original developer of Zhu Xian and Chi Bi and as the exclusive operator of the two titles in Malaysia, will provide enhanced services for local players from November 23, 2012.

Starting November 21, 2012, players in Malaysia and Singapore can visit and for detailed game content and operational information about Zhu Xian and Chi Bi. At that time, Perfect World will activate the accounts of existing players in the two regions. With accounts enabled, players can continue to enjoy the games and keep their existing clients and roles.
Perfect World will deliver faster updates, a fairer environment, more comprehensive services and a higher quality experience to all Zhu Xian and Chi Bi players in Singapore and Malaysia. Meanwhile, the company will also provide more compelling rewards and richer content for all existing and new players.
Developed by Perfect World, Zhu Xian is a 3D fantasy MMORPG adapted from the online novel with the same name and creates a virtual world replete with fantasy scenes. The title, which allows players to select scenarios, methodology and characters on their own, has received significant attention and an enthusiastic response from players since its launch in 2007. As one of the most popular online games developed by Perfect World, the online developer continues to enrich player experience through ongoing upgrades and improvements, and, in the response, the popularity of the game continues to increase among players worldwide.
As a result of intensive research and development, Chi Bi, an epic war 3D MMORPG based on the true history of the Three Kingdoms, is a factually correct reflection of the war scenes that took place during this key period of China’s 5,000 years of history. As part of the design process, developers retained the depth of historical detail surrounding the events, while keeping the much demanded flexibility in player choice and preferences. As a result players can choose different camps based on their preferences to experience the scenes during the Three Kingdoms period as if they were actually there. The game, officially launched in 2008 and optimized and updated ever since, continues to be embraced and recognized by an ever increasing number of players worldwide.
Perfect World Co-CEO Xiao Hong said: “The establishment of the subsidiary in Malaysia is another important step by Perfect World as the company continues to establish its footprint worldwide. Through direct marketing efforts, we can learn more precisely and comprehensively what players want and expect and improve the content of a game from a holistic viewpoint and in a fully targeted manner. By doing so, we can create a truly outstanding online gaming experience for players using higher standards and requirements. We believe that the direct marketing method will bring yet more compelling and happy experiences to the new players of Zhu Xian and Chi Bi in Malaysia. Meanwhile, we hope the new Malaysian players will continue to pay close attention to and give support to Perfect World’s games. We plan to introduce more quality online games and services in the future for players to try out and experience.”
Source: Perfect World Co., Ltd.

Written by asiafreshnews

November 23, 2012 at 11:46 am

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